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Safeway Raises Record $8.3 Million in October to Support Breast Cancer Research and Education Charities

Posted on: Tuesday, 7 November 2006, 12:00 CST

Safeway Inc. (NYSE:SWY) announced today that it raised $8.3 million during the company's annual Breast Cancer Awareness Campaign, bringing the total amount raised by Safeway for the important cause to nearly $25 million since it began the program in 2000. The company's month-long annual October campaign supports breast cancer research projects, organizations and educational programs in communities throughout the country where Safeway operates stores.

"Raising funds for breast cancer research in October has become our passion, and we are extremely grateful to our customers and associates for their generosity," said Larree Renda, Safeway Executive Vice President and Chairwoman of The Safeway Foundation. "The money raised will continue to be dedicated to both national and regional breast cancer research and treatment programs that hold the greatest promise for a cure."

During October Safeway customers were given an opportunity to donate to the cause by purchasing pink ribbons, the symbol of breast cancer awareness, at checkstands in all 1,767 stores in the United States and Canada. In addition, Safeway and several vendor partners gave a donation each time customers purchased specially marked products, including Rancher's Reserve Tender Beef, Sutter Home White Zinfandel, Korbel Champagne, Chambord Liqueur and Miller Beer.

Safeway and The Safeway Foundation continue to be major supporters of the Susan G. Komen Breast Cancer Foundation, a global leader in breast cancer research and community-based support and education. The company sponsors the Komen "Race for the Cure" in 10 cities throughout the country. In addition, Safeway contributes to a range of community-based programs throughout the country, such as the Breast Cancer Emergency Fund in San Francisco, California, the Waikiki Health Center in Hawaii, the Breast Cancer Resource Center in Austin, Texas, and the Hektoen Institute for Medical Research in Chicago, Illinois. The company sponsors mobile breast cancer screening units in several states, including Nevada and Alaska.

During the campaign, Safeway also raises awareness about breast cancer. In October, special public service messages about breast cancer appeared in Safeway's advertising, on products and over its in-store radio network, helping reach millions of consumers about this important health issue. Through the company's Good to Know food nutrition program, specially created in-store signage and information on the Safeway.com website helped educate shoppers about the health benefits of many fresh and nutrient-rich products by providing nutritional facts about foods that can help prevent cancer and other diseases.

ABOUT SAFEWAY

Safeway Inc. is a Fortune 50 company and one of the largest food and drug retailers in North America based on sales. The Company operates 1,767 stores in the United States and Canada and had annual sales of $38.4 billion in 2005. Safeway supports a broad range of charitable and community programs and last year donated more than $150 million to important causes, such as cancer research, education, food banks and programs focused on assisting people with disabilities. The company's common stock is traded on the New York Stock Exchange under the symbol SWY.

Source: Business Wire

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