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The Amacore Group, Inc. Signs Sales Agreement With Selective Health Plans

Posted on: Friday, 9 March 2007, 12:00 CST

The Amacore Group, Inc. (OTCBB:ACGI), a developer and marketer of quality healthcare service plans, announced today that it has signed a sales agreement with Selective Health Plans, a direct response health marketing company based in Boynton Beach, Florida. Under the terms of the one-year agreement, Selective Health will market The Amacore Group's new discount health products Smarthealth Plus and Smarthealth Premier.

Jay Shafer, President of Amacore, said, "Selective Health is a significant player in the direct response health marketing business with experience selling the kind of discount health plans The Amacore Group has recently developed. With several years' experience, Selective Health has created a dedicated marketing staff of about 20 professionals to sell Smarthealth Plus and Smarthealth Premier. We anticipate they will be able to provide us the kind of exceptional results they are known for."

Rich Kaufman of Selective Health Plus, said, "We are extremely excited by the sales potential we see in The Amacore Group's Smarthealth Plus and Smarthealth Premier. For a small monthly fee, consumers can secure for themselves and their families access to quality medical care that is affordable. These discount programs offer access to dental, hearing, vision, and chiropractic care. The program features savings of 5% to 50% on doctor visits, a hospital savings program, long-term care discounts, savings on alternative medicine, vitamins and nutritional supplements. In addition, program members can utilize the services of a personal patient advocate to cut through some of the healthcare system's more confusing processes, the services of a 24-hour nurse hotline, 24-hour counseling. For travelers, the program offers worldwide assistance in over 200 countries and territories and a Global Med-Net ID that can get medical histories to medical service providers around the world."

He continued, "The Smarthealth programs are not health insurance, but rather discount programs that provide members with access to discounts off the normal retail price from participating providers. Members pay the provider directly at the time of service. There are no restrictions on access to discounts just because you may have a current health condition. As a member, you will receive access to all applicable discounts. This makes Smarthealth Plus and Premier different from traditional insurance products. Everybody qualifies, and almost anyone can afford such a program. We believe they are highly desirable products, and we expect solid sales for them in short order.

Shafer observed, "We have spent a great deal of time and effort in recent weeks securing the array of services contained in the Smarthealth Plus and Premier programs. With Selective Health Plus now offering it directly to the public, we have changed the nature of The Amacore Group from just a provider of vision care to a provider of an entire array of medical services. As a result of this quantum change, we anticipate our future revenues and earnings will exceed previously reported results by substantial margins. Moreover, we believe that we have reached critical mass that will result in the signing of new distribution channels, will offer acquisition opportunities and will establish The Amacore Group as the leader in a new kind of medical program -- consumer driven, individual and family discount health care covering virtually every type of medical need."

He concluded, "Additionally, Smarthealth Plus and Smarthealth Premier have traditional supplementary insurance features embedded in them as bonus offers. For example, we have an accident medical/dental expense benefit, an accident disability benefit, an accidental death and dismemberment benefit, a doctor visit benefit and daily hospital confinement benefit. These are all issued by a major US life carrier, and we believe the greatest growth in health care in the US lies with the combination of discount/limited medical programs. We believe that we have built the best in class, and with Selective Health Plus marketing our Smarthealth Plus and Smarthealth Premier products, we are well positioned to benefit from the changing playing field in the delivery of medical services in the US."

About Selective Health Plans

Selective Health Plans is an independent marketer representative based in Florida that markets various products and services including The Amacore Group's Smarthealth Plus and Smarthealth Premier programs.

About The Amacore Group, Inc.

The Amacore Group has created two discount medical care programs, Smarthealth Plus and Smarthealth Premier, that expand the Company's offerings in discount/limited medical healthcare programs beyond its very successful eyecare program Eye Care International (www.ecivisionplan.com). These new programs offer discounts on quality hearing, dental, vision and doctor visits, among other benefits. The Company is aggressively signing distribution and sales contracts with marketing companies to sell these programs to individual consumers and their families. For further information, visit www.amacoregroup.com.

This press release contains forward-looking statements that are subject to risks and uncertainties. These forward-looking statements include information about possible or assumed future results of our business, financial condition, liquidity, results of operations, plans and objectives. In some cases, you may identify forward-looking statements by words such as "may,""should,""plan,""intend,""potential,""continue,""believe,""expect,""predict,""anticipate" and "estimate," the negative of these words or other comparable words. These statements are only predictions. One should not place undue reliance on these forward-looking statements. The forward-looking statements are qualified by their terms and/or important factors, many of which are outside the Company's control, involve a number of risks, uncertainties and other factors that could cause actual results and events to differ materially from the statements made. The forward-looking statements are based on the Company's beliefs, assumptions and expectations of our future performance, taking into account information currently available to the Company. These beliefs, assumptions and expectations can change as a result of many possible events or factors, including those events and factors described in "Risk Factors" in the prospectus, not all of which are known to the Company. Neither the Company nor any other person assumes responsibility for the accuracy or completeness of these statements. The Company will update the information in this press release only to the extent required under applicable securities laws. If a change occurs, the Company's business, financial condition, liquidity and results of operations may vary materially from those expressed in the aforementioned forward-looking statements.

Source: Business Wire

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