• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Liberty Diversified Holdings, Inc. Introduces Dr. Judith Wurtman, Author and Researcher, As Spokesperson for Company's Serotrim Weight Loss Product and Serotonin Power Diet

Posted on: Friday, 30 March 2007, 09:00 CDT

ORANGE, Calif., March 29 /PRNewswire-FirstCall/ -- Liberty Diversified Holdings, Inc. (BULLETIN BOARD: LDHI) announced today that Dr. Judith Wurtman, noted researcher and author of "The Serotonin Power Diet," has agreed to serve as a company spokesperson for Liberty's Serotrim Weight Loss Beverage and Serotrim Weight Loss Program.

Dr. Wurtman is recognized worldwide for her pioneering research into the relationship of food, mood, brain, and appetite. Wurtman is the author of five books for the general public, including the current release "The Serotonin Power Diet," and more than 40 peer-reviewed articles for professional publications. She received her Ph.D. at George Washington University and her B.A. at Wellesley College. The Serotonin Power Diet is a carb-friendly, serotonin-producing diet that satisfies users' appetites even as they consume fewer calories. This diet was developed at a Harvard University affiliated hospital weight loss clinic to help people on antidepressants lose weight. It is the only diet clinically shown to successfully treat antidepressant-related weight gain and has now been adapted for widespread use. Dr. Judith Wurtman and her colleague, Dr. Nina Marquis, devised and clinically tested this breakthrough program and have personally worked with hundreds of clients who have used the program to lose significant amounts of weight.

Liberty acquired SeroTonin Solutions, Inc. (SSI) in February 2007 in an agreement that included the transfer of exclusive worldwide marketing licenses for the patented Serotrim(R) Weight Loss Drink and the Serotonin Weight Loss Diet, including license to use the Serotrim(R) trademark and all related names, logos, designs and likenesses, as well as co-marketing rights to Dr. Judith Wurtman's recently released book, "The Serotonin Power Diet." Serotrim(R) is a patented pre-meal appetite control drink developed by Dr. Judith Wurtman and Dr. Richard Wurtman based on research discoveries at the Massachusetts Institute of Technology and at the Triad Weight Management Center of McLean Hospital, a Harvard University teaching hospital. The Serotrim(R) Weight Loss Plan is believed to work by raising brain serotonin levels and thus increasing one's sense of fullness, which in turn reduces between-meal snacking.

Commentary

Liberty's Chairman and CEO, Mr. Ron Touchard commented, "We are very excited that Dr. Wurtman has agree to serve as a company spokesperson. Her intimate knowledge with the Serotrim product and the Serotonin Power Diet make her the perfect choice for us, and she will be a tremendous asset as we initiate our upcoming worldwide marketing push for this product."

About Liberty Diversified Holdings, Inc.

Liberty Diversified Holdings, Inc. is focused on aggressive growth and diversification through acquisitions, mergers and joint ventures in all areas of health, wellness and fitness. Liberty provides the management oversight and support necessary to allow its subsidiaries to operate both independently and synergistically, thus maximizing their potential for revenues, profits and growth. Better Bodies, Inc., a wholly-owned subsidiary of Liberty Diversified Holdings, Inc., was formed in 2006 to import and operate CelluBike locations throughout the U.S. and eventually worldwide. Better Bodies, Inc. currently operates and licenses CelluBike locations in California, Nevada, Utah and Texas and also markets CelluBikes to Day Spas, Wellness Centers, Nutrition Centers and to celebrities. The Company is evolving its CelluBike locations into "Better Bodies Wellness Centers" that will offer a complete array of health and wellness products and services including CelluBike, the patented Serotrim(R) Appetite Control Beverage and Serotonin Weight Loss Program, nutritional supplements, and computer-generated personalized wellness and fitness programs. Once this makeover is completed, Liberty plans to initiate an aggressive growth campaign through expansion of company stores and licensed affiliates. In addition to marketing its weight loss and nutritional and products through its Better Bodies Wellness Centers, Liberty also intends to market them aggressively through a variety of different marketing and distribution channels as well.

For more information visit http://www.libertydiversifiedholdings.com/ or http://www.cellubike.com/ or call (949) 376-4846.

Caution Regarding Forward-Looking Statements: This press release includes forward-looking statements concerning the future performance of our business, its operations and its financial performance and condition, and also includes selected operating results presented without the context of accompanying financial results which are not yet available. These forward-looking statements include, among others, statements with respect to our objectives and strategies to achieve those objectives, as well as statements with respect to our beliefs, plans, expectations, anticipations, estimates or intentions. These forward-looking statements are based on our current expectations. We caution that all forward-looking information is inherently uncertain and actual results may differ materially from the assumptions, estimates or expectations reflected or contained in the forward-looking information, and that actual future performance will be affected by a number of factors, including economic conditions, technological change, the integration of acquisitions, regulatory change and competitive factors, many of which are beyond our control. Therefore, future events and results may vary significantly from what we currently foresee. We are under no obligation (and we expressly disclaim any such obligation) to update or alter the forward-looking statements whether as a result of new information, future events or otherwise.

Source: Liberty Diversified Holdings, Inc.

Liberty Diversified Holdings, Inc.

CONTACT: Liberty Diversified Holdings, Inc., +1-949-376-4846

Web site: http://www.libertydiversifiedholdings.com/

Source: PRNewswire-FirstCall

More News in this Category