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Research and Markets: Specialty Pharma: Guide to Success at the New Frontier Available Now

Posted on: Thursday, 7 June 2007, 06:00 CDT

Research and Markets (http://www.researchandmarkets.com/reports/c59117) has announced the addition of "Specialty Pharma: Guide to Success at the New Frontier" to their offering.

Recently catapulted into the pharmaceutical industry limelight, Specialty Pharma may well be the solution to many of Big Pharma's current woes. Its success driven largely by astute manipulation of the business and market issues that currently plague Big Pharma, Specialty Pharma has shown the potential to capture and firmly command market spaces once dominated by Big Pharma.

Get the Answers You Need to Shape Your Strategy

The emergence of Specialty Pharma as a market force occurred as Big Pharma and Mid Pharma began to consolidate. What strategies will Specialty Pharma pursue as it continues to capitalize on Big Pharma's looming market problems?

Patents have become a trapdoor for both Big Pharma and Mid Pharma alike; once patents expire, these companies find themselves hanging in a market abyss. What methods are Specialty Pharma using to sidestep such patent expiry pitfalls? What specific markets or patient cohorts are receiving attention from Specialty Pharma?

Value-for-money is the mantra of today's knowledgeable and organized health care customers -- a challenge for Specialty Pharma, which has received condemnation over its pricing of orphan drugs. How can Specialty Pharma best present its pricing practices to an increasingly informed and skeptical consumer audience?

Scope

Market drivers: business factors and issues that are driving the transformation of the pharma market.

Market overview: market conditions that contributed to the emergence and subsequent growth of Specialty Pharma.

Success and uncertainty: how Specialty Pharma's success has altered its market space, and how these companies need to respond to the changing marketplace.

Specialty Pharma business models: 11 business models, with examples of companies that utilize them.

Challenges: threats to the continued growth of the Specialty Pharma sector.

Market outlook: opportunities and strategies for Specialty Pharma companies to succeed in today's changing pharma business environment.

Companies Mentioned:

Abbott

Ache

Actavis

Alcon

Allergan

Almirall Prodespharma

Altana Pharma

Anthrogenesis

AstraZeneca

Barr Pharmaceuticals

Basilea Pharmaceutica

BioMarin Pharmaceutical

Cambridge Laboratories

Carter-Wallace (now MedPointe Pharmaceuticals)

Celgene

Cell Therapeutics

Cephalon

Chiesi Farmaceutici

Connetics

Dako

Dermal Laboratories

Eli Lilly and Company

Endo Pharmaceuticals

Ferring Pharmaceuticals

Forest Laboratories

Galderma

Galen Holdings

Gilead Sciences

GlaxoSmithKline

Gruenenthal

Hermal Kurt Herrmann

Hoffmann-La Roche

Hospira

ICOS

Idun Pharmaceuticals

King Pharmaceuticals

Laboratorios Bago

Laboratorios Esteve

Lemmon Pharmacal

Ligand Pharmaceuticals

Link Pharmaceuticals

H. Lundbeck

Mayne Pharma

Medac

Medimmune

Menarini Group

MSD-Chibret

Myogen

New River Pharmaceuticals

Novartis

Noven Pharmaceuticals

Nycomed

Orphan Europe

Pain Therapeutics

For more information, visit http://www.researchandmarkets.com/reports/c59117.


Source: Business Wire

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