August 20, 2009

Store: ‘Ocelot’ fur actually goat

U.S. luxury department store chain Neiman Marcus says boots it advertised as containing natural ocelot fur were actually made with ocelot-patterned goat fur.

Ginger Reeder, a spokeswoman for Neiman Marcus, said the Dallas-headquartered chain's investigation into the eyebrow-raising advertisement found the Manolo Blahnik Cava Fur-Trim OTK Boots, which retail for $1,495, do not actually contain any illegally harvested fur from the endangered species of wildcat, The Dallas Morning News reported Thursday.

We made a mistake, as we do from time to time, and it's ocelot-printed goat, basically, Reeder said.

Pierre Grzybowski, manager of Humane Society of the United States' fur-free campaign, said the store's actions could constitute false advertising.

This is likely just another in the ever-growing list of misrepresentations of animal fur by Neiman Marcus, he said in a statement. This deserves a thorough investigation, and if Neiman Marcus is found to have violated the Fur Products Labeling Act, it needs to be held accountable for deceiving the public.