Unleaded: I Play.(R) Has Pioneered the Way for PVC-Free Baby Products - Before It Was in Vogue!
Posted on: Monday, 10 September 2007, 06:00 CDT
ASHEVILLE, N.C., Sept. 10 /PRNewswire/ -- i play.(R), a leading manufacturer for 25 years of innovative, high quality, and safe baby products has provided PVC-free (Poly Vinyl Chloride) products for five years. i play.(R) focuses on style, quality, and safety for its customers.
(Photo: http://www.newscom.com/cgi-bin/prnh/20070910/NYFNSV07 )
"Awareness of the dangers of PVC to children is new in the US. In 2002, we began distributing our products in Japan and Europe and changed our manufacturing processes to meet their safety standards, which are more stringent than in the US. We researched PVC and decided to make all of our products PVC free because of the potential harmful effects," said Becky Cannon, President and CEO of i play.(R) See http://www.iplaybabywear.com/ for more information.
Cannon, a visionary in the baby industry for over 25 years, believes products made in China are not the concerning issue. It is the responsibility of the manufacturer to set the standards with contractors and monitor those standards.
In the US, PVC is commonly used in the production of waterproof baby products such as bibs, teething devices, and toys. It is a rigid plastic made with bisphenol A and phthalates as softeners for pliability. Elements such as lead, cadmium, and organotins are used as stabilizers. These additives have been linked to endocrine (hormone) disruption and some types of cancer. Chemicals leach from the plastic when it is sucked or chewed for any length of time and can be ingested. Because babies and children are at delicate points of development, ingesting these products can cause potential serious damage.
Cannon has been an advocate of the organic movement before organics came into vogue and i play.(R) is proud to offer a new line of organic cotton babywear and accessories. Choosing organically grown cotton and PVC-free bottles, toys and accessories provides babies with minimal exposure to toxic chemicals.
i play.(R) products can be found at most specialty children's stores as well as online retailers and many Whole Foods stores. For more about i play.(R) products and PVC-free information please visit the i play.(R) website.
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20070910/NYFNSV07AP Archive: http://photoarchive.ap.org/PRN Photo Desk, photodesk@prnewswire.com
i play.(R)
CONTACT: Sheryl L. Williams of i play.(R), +1-828-254-9236,sheryl@iplaybabywear.com
Web site: http://www.iplaybabywear.com/
Source: PRNewswire
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