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BioPosture and Core Products International Form Strategic Marketing Relationship

June 5, 2012

BioPosture, a Long Beach, New York-based manufacturer of BioMemoryFoam mattresses, pillows and other health care products, has partnered with Core Products International, a manufacturer and distributor of professional quality health care products located in Osceola, Wisconsin. BioPosture and Core Products International have formed a “Master” distribution partnership in which Core will exclusively market BioPosture´s new Evolution mattresses, pillows and BioRepair Pain Management Bands to all the health care distributors and wholesalers they service.

Long Beach, New York (PRWEB) June 05, 2012

BioPosture, a Long Beach, New York-based manufacturer of BioMemoryFoam mattresses, pillows and other health care products, has partnered with Core Products International, a manufacturer and distributor of professional quality health care products located in Osceola, Wisconsin. BioPosture and Core Products International have formed a “Master” distribution partnership in which Core will exclusively market BioPosture´s new Evolution mattresses, pillows and BioRepair Pain Management Bands to all the health care distributors and wholesalers they service.

Chiropractors and other licensed health care professionals have long recognized the importance of healthy sleep patterns. BioPosture has been on the forefront of developing mattresses and pillows to promote restful sleep for health conscious consumers. BioPosture´s new Evolution mattresses and pillows are covered in Celliant®, a 21st century patented responsive textile that has undergone nine years of development and numerous clinical studies to support its health benefits. BioPosture has an exclusive license for Celliant® in the North American health care market.

“This strategic relationship will help grow the BioPosture brand as Core reaches thousands of health care providers through all of the industries major wholesale distribution catalogs and channels that serve the health care sector. This relationship will provide the resources for BioPosture to maximize its ability to reach distributors who service a much larger market, because of the established customer base and reputation of Core,” said Tom Williams, BioPosture CEO.

“Adding BioPosture´s mattresses to our product offerings is a natural fit for us. New technologies that focus on healthy living are incorporated into these products. Consumers as well as health care professionals and their patients are interested in them. By working with us, BioPosture will be able to make its products available to a much larger number of health care providers, and will enable Core to accelerate its growth in the coming years,” stated Phil Mattison, CEO of Core Products International.

As part of this arrangement Core Products International will provide marketing, manufacturing, distribution and fulfillment support to BioPosture. For more information about BioPosture and its product line, please visit BioPosture.com or call BioPosture at 1-877-BIO-1510.

About BioPosture

BioPosture, Inc, is a New York-based company that has been at the forefront of developing and manufacturing sleep solutions and products to support healthy living. It is the leading manufacturer of “BioMemoryFoam” mattresses and pillows with properties that promote natural, ergonomic, comfortable and restful sleep. Its products are only available through the growing BioPosture Network of Chiropractors and related licensed health care providers. BioPosture mattresses, including the new Evolution mattresses, and pillows are covered in Celliant® a 21st century patented responsive textile that has been shown to increase oxygen levels, balance body temperature, speed healing and help reduce pain, in numerous clinical trials. BioPosture mattresses are manufactured on demand, in the United States and are delivered directly to consumers roll compressed via UPS to reduce the carbon footprint of transport. For more information, visit http://www.bioposture.com.

About Core Products International

Founded in 1989, with the vision of making people´s lives more comfortable, Core Products International is a United States innovator, manufacturer and distributor of professional quality health care products. Core markets and sells its products within the USA and internationally mainly to the professional physiotherapy markets. Core manufactures and assembles its products in Osceola and Chetek Wisconsin and is proud to employ American workers. Core´s product line includes orthopedic pillows, orthopedic supports and braces, hot and cold therapy products, electric and therapeutic massage products, and electrotherapy devices. For more information, please visit http://www.coreproducts.com.

For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2012/6/prweb9569966.htm


Source: prweb



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