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Time to Protect the Planet

October 9, 2008

NEW YORK, Oct. 9 /PRNewswire/ — Hamilton Unveils The Khaki Conservation, Created in Collaboration with Harrison Ford, To Support Conservation International.

(Photo: http://www.newscom.com/cgi-bin/prnh/20081009/NY37999 )

Harrison Ford’s love of action is not limited to daring stunts. It also embraces his commitment to finding innovative solutions to combat the threats posed to the global environment. For more than 17 years the actor has been on the board of directors of Conservation International, a non-profit organization dedicated to protecting life on earth and to demonstrating that human societies will thrive when in balance with nature.

Hamilton has been future-oriented throughout its 116-year existence and obviously feels that it is time to help protect the planet. Therefore, it has made a financial commitment to Conservation International to support this organization’s valuable work around the world.

Making a difference

The Khaki Conservation timepieces have GMT functionality, with the second time zone selection covering a range of focus locations for Conservation International projects, from Colombia to Indonesia. Harrison Ford was actively involved in the design of the watches and his signature of stylish adventure is clearly evident. The classical black dial bears bold numbers with inner and outer counter rings adding a touch of edgy dynamism. And just as the success of every heroic stunt depends on meticulous attention to detail, these watches come with crafted finishing touches such as fine cut-out hands and date windows, or studded and stitched leather straps.

Every second counts

The preservation of planet earth is extremely time-critical. The high-precision Swiss Automatic GMT movement in the Khaki Conservation watches, visible through the see-through case back, mirrors this fact. Decorating this ‘window’ is the engraved signature of Harrison Ford together with the Conservation International logo. Special packaging in corrugated cardboard also supports the message of preserving resources by utilizing recycled materials. Harrison Ford vividly sums up the urgency of environmental protection in his own words – “Our health relies entirely on the vitality of our fellow species on Earth. When we protect the places where the processes of life can flourish, we strengthen not only the future of medicine, agriculture and industry, but also the essential condition for peace and prosperity.”

Conservation International

Conservation International (CI) applies innovations in science, economics, policy and community participation to protect the Earth’s richest regions of plant and animal diversity and demonstrate that human societies can live harmoniously with nature. Founded in 1987, CI works in more than 40 countries on four continents to help people find economic alternatives without harming their natural environments. For more information about CI, visit http://www.conservation.org/.

Hamilton was founded in 1892 in Lancaster, PA, USA. Known for innovative design and watch technology, Hamilton is a member of the Swatch Group, the world’s largest watch producer and distributor, with 160 production sites in Switzerland. Hamilton also has a strong Hollywood presence with product appearances in over 300 movies.

   http://www.hamiltonwatch.com/     FACT BOX - KHAKI CONSERVATION     Size              42 mm   Material          Stainless steel   Dial Colour       Black   Attachments       Beige nubuck leather / Dark brown leather                     / Stainless steel   Movement          Automatic 2893   Crystal           Sapphire   Water resistance  200 m   GMT Time Zones    Colombia - Mexico - Suriname - Brazil - South Africa -                     Madagascar - China - Philippines - Indonesia    Contact: Iesha Reed Kibutu, 201.271.4779, iesha.kibutu@swatchgroup.com  

Photo: http://www.newscom.com/cgi-bin/prnh/20081009/NY37999http://photoarchive.ap.org/AP PhotoExpress Network:PRN7PRN Photo Desk, photodesk@prnewswire.com

Hamilton

CONTACT: Iesha Reed Kibutu, +1-201-271-4779,iesha.kibutu@swatchgroup.com

Web Site: http://www.hamiltonwatch.com/




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