Liqueo Announces Partnership With Mercedes Benz Of Tysons Corner, Part of The Penske Automotive Group, to Provide a QR Code-Based Mobile Marketing Solution
Liqueo announced today that it has signed with Mercedes Benz of Tysons Corner, part of the Penske Automotive Group, to provide a QR code-based mobile marketing solution designed specifically for vehicle dealerships.
Vienna, VA (PRWEB) August 16, 2011
Built on its cloud-based platform, Liqueo’s mobile marketing solution integrates with the dealership’s existing database, automatically generating a custom mobile advertising campaign for each new and pre-owned vehicle on their lot. The dealership can then print QR code-based graphics to attach to their vehicles and print advertising. By scanning the QR code on a vehicle or print ad with a smart phone, prospects are led to a custom, auto-generated, mobile website with the vehicle’s specific relevant content including vehicle options, mobile-optimized videos, brochures, current dealership promotions, and feedback forms.
“This system is advantageous for both the customer and the dealership. The customer gets immediate information about a specific vehicle without the assistance of a salesperson and the dealership can engage with customers by providing them rich relevant data at the right time and the right place,” said Allan Tone, CEO of Liqueo.
“By integrating with our database and creating a customized solution, the team at Liqueo has helped us maximize cutting edge technology to better serve our 21st century customers,” said David Saenz, General Manager of Mercedes-Benz Tysons Corner.
About Liqueo, Inc. (formerly QR Code Pros)
Liqueo is a technology company based in Vienna, VA, that offers a SaaS* platform solution for companies to develop and implement cloud-based mobile marketing campaigns. Using smartphone technology, the platform solution enables companies to engage customers and prospects leading to enhanced sales and product adoption. Companies can leverage the platform to broadcast rich, relevant and personalized content to customers at the right place and at the right time via any mobile device. The platform also allows companies to capture the: who, where and when leading to a more integrated CRM and marketing strategy.
*Software as a Service
For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/8/prweb8710489.htm