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Makovsky + Company Joins City Harvest To Help End Hunger

Posted on: Thursday, 29 December 2005, 12:00 CST

NEW YORK, Dec. 29 /PRNewswire/ -- Makovsky + Company, one of the nation's largest independent public relations and investor relations firms, today announced that it partnered with City Harvest to deliver more than 800 of the most needed food items to hungry New Yorkers. Through friendly competition among five groups of employees, and the company matching the winning team's donation, the Makovsky food drive gathered approximately 700 pounds of food for the world's oldest and New York City's only food rescue organization.

Ken Makovsky, the firm's founder and president, said, "Our employees wanted to do something this season with a direct impact on the community in which we live and work. City Harvest has that purpose and is working hard to feed the more than 1 million New Yorkers who will seek food from a soup kitchen or shelter this year. A corporate food drive for this organization in the 25th year of our corporate volunteer program was the most practical way to be involved. Each team is to be commended for its spirit and caring in supporting this charity and helping so many families in need."

Kristie Kuhl, group vice president of the health practice and organizer of the Makovsky food drive, said, "City Harvest is in most need of foods that will feed a family of four for a day. It was inspirational to see this company pull together to bring in hundreds of pounds of non-perishable items and canned vegetables, fruit and protein that will help the organization meet its mission of ending hunger in communities throughout New York City."

About Makovsky + Company

Makovsky has been among the top independent agencies for most of the past 15 years. It has been a consistent award winner; client campaigns have been singled out with PRSA Silver Anvils, CIPRAs, PRSA-NY Big Apples and IABC recognition. The Agency Report Card of The Holmes Report has named Makovsky one of the top agencies for "Business-to-Business" Marketing and "Investor Relations" in the United States. The magazine described the company as follows: "It is an agency that does almost all the little things right. There is an emphasis on research and planning, on understanding the industries in which it works and the challenges facing its clients. That's why the Makovsky brand stands for excellence in client service." It also cited the firm for its ability in creating programs "that drive reputation and sales." Previously, the magazine named Makovsky "Best Managed in the U.S." and one of the "Top 12 Strategic Agencies."

About City Harvest

Founded in 1981, City Harvest is the world's oldest and New York City's only food rescue organization, dedicated to feeding New York City's hungry men, women and children. This year, City Harvest will collect over 19 million pounds of excess, nutritious food from all segments of the food industry, including restaurants, grocers, corporate cafeterias, manufacturers and farms. This food is then delivered free of charge to more than 800 community programs throughout New York City using their fleet of 15 trucks and volunteers on foot. Each week, City Harvest helps over 260,000 hungry New Yorkers find their next meal.

Makovsky + Company

CONTACT: Gene Marbach of Makovsky + Company, +1-212-508-9645

Web site: http://www.makovsky.com/

Source: PRNewswire

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