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California Paints Responds to Widespread Flooding Epidemic, Develops STOPZ(R) Antimicrobial Primer

Posted on: Tuesday, 1 August 2006, 12:00 CDT

To help repair and protect homes from water damage, California Paints, the nation's leading manufacturer of quality paints and coatings, today introduces its STOPZ(R) All-Purpose Mold & Mildew Killing Antimicrobial Primer product. STOPZ, the only EPA-registered product of its kind, is a durable, 100% acrylic coating, developed to withstand most humid conditions that provide ideal environments for fungal growth.

"California Paints has answered the consumer demand for a product to eliminate and inhibit unsafe fungal growth in their homes," said Dave Lohr, president of California Paints. "Water-damaged areas can now be protected by the antimicrobial properties of STOPZ. Our innovative coating possesses the most durable technology in existence, surpassing all others in mold and mildew prevention."

STOPZ is a revolutionary antimicrobial coating that kills residual fungus while also inhibiting future growth and spread on the surface. Thanks to California Paints, basements and other once-flooded rooms plagued by mold and mildew damage can finally be restored.

"Mold and mildew contamination is an increasingly problematic and costly issue for homeowners, especially surrounding the flood seasons," continues Lohr. "Keeping our customers top-of-mind, we created a product with fungicidal characteristics to kill lingering mold after pre-cleaning, while simultaneously preventing future mold growth."

STOPZ is a low-odor, water-based polymer that tackles mold growth from water damage, destroying microorganisms and spores on-the-spot. Easily applied by brush, it is recommended for use on interior wall surfaces such as plaster, wallboard, drywall, concrete, masonry block, wood, primed metal and galvanized metal.

California Paints' paint and coating products, including STOPZ, are available nationwide exclusively through select retailers. For more information call 1-800-225-1141, or log on to www.californiapaints.com.

About California Paints

Based in Andover, MA, California Paints is a division of California Products Corporation, an innovative manufacturer of quality paints, coatings and sports surfacing systems since 1926. Today, California Paints continues to blaze a trail in the paint industry. Recently, its line of 2010 interior and exterior finishes has set a new standard in quality and innovation with the 100% Acrylic Latex technology. The California Fres-Coat Velvet Flat Exterior house paint has been rated #1 by a leading consumer publication for eight consecutive years and Storm Stain exterior wood finishes are fast becoming the industry standard for quality exterior stains and wood protectors. California Paints products are sold exclusively through select independent retailers. For more information or to locate a California Paints' authorized retailer near you, visit www.californiapaints.com.

Source: Business Wire

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