July 23, 2009
Matt Kenseth losing sponsor
DeWALT Power Tools has withdrawn its sponsorship of NASCAR driver Matt Kenseth, starting next season.
The announcement, made Thursday, will end DeWALT's 10-year partnership with the Roush Fenway driver, this year's winner at the rain-shortened Daytona 500 in February.
We would like to thank DeWALT for serving as a great partner for the past 10 years, Roush Fenway President Geoff Smith said in a statement.
DeWALT's decision to not return is not a great surprise to us. During that time we have seen great success for both their company and marketing program.
Kenseth, driver of the No. 17 Ford, also won the following race, the Auto Club 500 at Fontana, Calif.
His accomplishments include 18 career victories, the 2000 Rookie of the Year Award, the 2003 Sprint Cup Championship and qualifying for the Sprint Cup's points title,
Race for the Chase every year since its inception in 2004.