Male models to take center stage at women's Tour champs
Posted on: Friday, 21 October 2005, 14:07 CDT
By Simon Baskett
MADRID (Reuters) - Female models are once again engaged in tennis ball-collecting duties at this week's Madrid Masters, but organizers say their male counterparts will take charge when the women's Tour Championships are held in the Spanish capital next year.
The use of female models in place of the traditional ball boys and girls for the televised matches sparked objections from some local and national politicians who accused the organizers of sexism when they were introduced last year.
This year the response has been more low key, but organizers say the publicity stunt has been so successful they will now use male models when the top eight women players gather in Madrid for the WTA Tour Championships between November 7 and 12 next year.
"The addition of a touch of fashion adds that extra element of entertainment to the most important event on the WTA Tour calendar," said WTA Tour chief executive Larry Scott.
"The players aren't only great athletes, they are also fashion icons and this idea complements the crossover between sport and fashion."
Source: REUTERS
Related Articles
- WTA Tour head to be PAC-10 commissioner
- Jeep(R) Leverages Organic's Marketing Intelligence to Predict Retail Sales Within 1 Percent
- Singapore Stop of COADE Discovery Tour Featuring CADWorx Plant Design Suite 2008 Draws Largest Attendance in Asia Pacific
- Hingis to make India bow at Kolkata WTA event
- The Role of Vegetation Characteristics and Foraging Substrate in Organizing a Centrifugal Gerbil Community
- ROO Partners With Fashion TV Channel to Offer On-Demand Viewing of Fashion Shows, Models, Parties and Style News Worldwide
- Pavarotti to sing in Sarajevo in April
- Charles, Camilla Tour Calif. Organic Farm
- Organic Model Grows on Spink County Farming Couple
- Organization Evolution: The Natural Change Model for Organizational Structure in Changing Times
 |
 |
User Comments (0)
RSS Feeds