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Vogue Makes History - September Issue Ads Result in Largest Monthly Consumer Magazine Ever Published; ShopVogue.TV is First-Ever Broadband Network for Fashion, Beauty and Culture

Posted on: Tuesday, 21 August 2007, 09:17 CDT

NEW YORK, Aug. 21 /PRNewswire/ -- At 727 advertising pages, September Vogue sets the record as the most advertising pages ever published in a monthly consumer magazine. This year, the 115-year old magazine surpasses its own previous records with a total of 840 pages, weighing 4 pounds, 9 ounces. Vogue Publishing Director Tom Florio says September Vogue generated an extraordinary amount of advertising due in part to the debut of ShopVogue.TV, the video online shopping and entertainment network. Premiering today August 21st, this broadband network will feature four channels of original programming: 60 Seconds to Chic, Behind the Lens, Trend Watch and The Collections. In an industry first, viewers will be able to shop these shows as they watch them.

(Photo: http://www.newscom.com/cgi-bin/prnh/20070821/NYTU027 )

Combining the best of ShopVogue.com with video entertainment, ShopVogue.TV is an immersive shopping destination with over 240 minutes of original programming and more than 1,500 products from a total of 170 brands. Viewers can make purchases as they look at over 500 ads, shop while they watch episodes of exclusive interviews and trade secrets, and share photographs of their own great finds and fashion inspirations by posting them on the site.

ShopVogue.TV debuts today, Tuesday, August 21st just as the coveted September Vogue arrives on newsstands and in mail boxes with the very best of fall fashion. ShopVogue.TV presents:

WATCH Check out each episode of new shows including: -- 60 Seconds to Chic: Update your wardrobe in seconds flat with simple, insider tips that you can quickly recreate-Geek has never looked so chic with colorful (and non-prescription) eyewear for day and night. -- Behind the Lens: Go behind-the-scenes of the season's most iconic films, ad campaigns and commercials with celebrated directors and photographers-Watch Gwen Stefani dive in and get wet in Ibiza for her first fragrance "L." -- Trend Watch: Catch interviews with leading designers, up-to-the-minute trend reports and the latest luxury product launches-Hollywood makeup artist Kathy Jeung has tips that will send you dashing for your business card.

And view The Collections, a front-row look at fashion from the runways of New York, London, Milan and Paris.

SHOP -- Search for over 1,500 products by brand, trend or department -- Shop new video episodes and fashion shows as you watch them -- Link to buy at an e-commerce site or get more info -- Send product information and store locations to your phone -- Download videos and send to your friends or post to your personal web page SHARE

Fashion U Share is a user-generated forum for viewers to share their personal style ideas by submitting photos of their favorite shopping, entertainment and dining discoveries from around the world.

ShopVogue.TV will be live beginning August 21st. Images, video and interviews are available upon request. For more information visit http://www.shopvogue.tv/ or contact Elissa Lumley at 212-286-2225 or at Elissa_Lumley@condenast.com.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20070821/NYTU027AP Archive: http://photoarchive.ap.org/AP PhotoExpress Network: PRN3PRN Photo Desk, photodesk@prnewswire.com

Vogue

CONTACT: Elissa Lumley of Conde Nast, +1-212-286-2225,Elissa_Lumley@condenast.com, for Vogue

Source: PRNewswire

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