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ClipBlast! Redefines Video Search With Video Widget: Company Unveils New Technology at DEMOfall07

Posted on: Monday, 24 September 2007, 09:00 CDT

SAN DIEGO, Sept. 24 /PRNewswire/ -- ClipBlast! (http://www.clipblast.com/), the premier Web-wide video search and navigation platform, today unveiled its new ClipBlast! Video Widget. The company made the announcement at DEMOfall07, the premier launch venue for new products, technologies and companies, here through September 26.

The ClipBlast! Video Widget is a Web-wide video search and navigation tool that resides on the desktop, enabling search, navigation, browsing and viewing of the Video Web without having to launch a browser or visit a specific website. ClipBlast! is working with video-content providers -- including MySpace, Showtime, Fox, CBS and independent producers -- to create customized, branded versions of the Video Widget for specific target audiences.

At DEMO, ClipBlast! will showcase the Video Widget on the PC and the Mac, as well as a branded video widget from a major content provider. An iPhone version will also be unveiled. The ClipBlast! Video Widget will be available for download at ClipBlast.com during Q4.

DEMOfall 07 Executive Producer Chris Shipley expressed excitement at ClipBlast!'s inclusion on the DEMOfall schedule. "The ClipBlast! Video Widget is a terrific implementation of widget technology -- a gateway to the Video Web that, ironically, actually bypasses the Web itself," Shipley said. "DEMO separates the truly innovative from the truly over-hyped. ClipBlast!'s Video Widget is truly innovative."

"We're delighted to be unveiling the ClipBlast! Video Widget at DEMOfall," said Gary Baker, ClipBlast! founder and CEO. "Finally, Video Web viewers will have an easy way to find, watch and personalize the kinds of video content they're really looking for, and web content providers can enrich their current offerings with a lightweight, incredibly powerful application that they can brand and customize."

ClipBlast!'s Video Widget goes beyond pure video search, helping viewers personalize and discover videos, using streaming real-time indexing to alert them of the most recent and relevant videos as they come online. The Video Widget, like the ClipBlast! video search platform itself, was built from the ground up as a state-of-the-art Web 2.0 application, to ensure that viewers have seamless access to the entire Video Web.

"While widgets themselves are now gaining visibility, this is a widget of another magnitude entirely -- perhaps the most robust ever created," Baker said. "The ability for a widget to do search across the web is unheard of. Add to that the ability to click and watch video in the widget ... the ability to save that video to ClipBlast.com ... the ability to specify library preferences and then view preferred video as it hits the Web ... and to do all this from the computer's desktop. It's personalization that actually means something."

Other video-search providers treat video search the same way they treat traditional text search: they assume that viewers are after surgical search results that lead them to the "right" Web page. Multi-media search requires an intelligent, contextual search mechanism, which traditional text search does not support.

"Because the ClipBlast! Video Search Platform searches the entire Web for available content, we're continuously providing viewers with up-to-date, personalized video content, no matter what the source," said Baker. "We index more content providers than anyone on the Web, and our Video Widget now places that power directly on the desktop."

About DEMOfall07

Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information, visit http://www.demo.com/.

About ClipBlast!

Founded in 2004, ClipBlast! provides pioneering Web-wide video search that uses patent-pending technology to continuously update the largest index of video content across the Internet. ClipBlast!'s fast, easy interface gives users instant access to millions of quality, highly relevant, targeted video clips from the world's major media brands, independent producers and individuals -- video that informs, enlightens, inspires and entertains. The company is based in Agoura Hills, Calif. To learn more, visit http://www.clipblast.com/.

ClipBlast!

CONTACT: Ken Greenberg of Edge Communications, Inc., +1-818-990-5001,ken@edgecommunicationsinc.com, for ClipBlast!

Web site: http://www.demo.com/http://www.clipblast.com/

Source: PRNewswire

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