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New Report Estimates That By 2011, 53% of US Kids and Teens Will Be Using 'Virtual Worlds'

Posted on: Tuesday, 25 September 2007, 09:00 CDT

Research and Markets (http://www.researchandmarkets.com/reports/c69488) has announced the addition of the new eMarketer report: Kids and Teens: Virtual Worlds Open New Universe to their offering.

For marketers trying to figure out how to reach kids and teens on social networking sites, there is a new game in town: virtual worlds.

The Kids and Teens Online report analyzes the ever-changing trends and forces affecting marketing to the 3-to-18-year-old segment.

eMarketer estimates that 24% of the 34.3 million child and teen Internet users in the US will use virtual worlds on at least a monthly basis in 2007. By 2011, 53% of them will be going virtual.

Key questions the "Kids and Teens Online" report answers:

-How many kids and teens use virtual worlds?

-How do video games and online social networks relate to virtual worlds?

-What are the various types of virtual worlds?

-How can marketers use virtual worlds to reach kids and teens?

And many others...

For more information visit http://www.researchandmarkets.com/reports/c69488

Source: Business Wire

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