• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Absolute ROI Hires Ryan McGavran As Director of Sales to Lead Penetration of Company's List-Management Marketing Solutions

Posted on: Monday, 1 October 2007, 09:00 CDT

LAS VEGAS, Oct. 1 /PRNewswire/ -- Las Vegas-based Absolute ROI (AROI), a SellingSource.com company specializing in list-management solutions, has hired Ryan McGavran to serve as Director of Sales.

McGavran will oversee the growth and penetration of AROI's solutions portfolio, which includes email monetization, SMS list management, data sales, direct mail monetization of e-commerce traffic, and event-triggered campaigns. He will also focus on garnering new list brokers for the AROI Perpetual Marketing Database.

"Ryan's mobile messaging and list management experience are invaluable in leading our AROI sales team to accomplish our aggressive growth goals," said Derek LaFavor, Chairman and Chief Executive Officer of AROI's parent company, SellingSource.com. "I'm confident that his background and experience will help him effectively penetrate a number of vertical markets seeking cutting-edge ways to monetize data and create additional revenue streams."

Before joining AROI, McGavran served three years as Business Development Manager at Intelius, Inc. a leading information commerce company. At Intelius, McGavran was a department head with responsibility for the overall vision of the data services business unit managing operations, sales personnel, product development, and marketing initiatives.

In addition to aggressive sales growth at Intelius, he architected integrated data solutions platforms providing real-time and in-house data verification systems for use in the collections, call center, and other strategic market space. He also served as one year as Intelius' first Sales Executive focusing on test sales campaigns to determine viable markets and ultimately developing niche sales strategies into B-to-B markets.

Prior to that, McGavran was a Sales Executive for Local Mobile Network, a company focused on connecting local businesses with local consumers by delivering coupons and interactive ads via SMS text messaging. He earned a Bachelor of Arts in Economics from the University of Washington.

About AROI

AROI, a SellingSource.com company, creates new sources of revenue from existing data. The Company provides third-party, non-conflicting offers by telephone, text messaging, e-mail and direct mail to turn clients' existing data into profit. Clients pay no up-front costs as Absolute ROI is compensated based on a revenue share model. For more information, visit http://www.absoluteroi.com/ or contact Laura Olson-Reyes, Marketing Communications Director, at 702-835-8040.

About SellingSource.com

SellingSource.com develops technology and marketing solutions for the finance industry. The Company was named #109 on Inc. magazine's 2007 Inc. 500 list of the fastest-growing private companies in America. Its affiliated companies offer turnkey lender solutions, data solutions, consumer communication services, prepaid and stored-value marketing solutions, consumer acquisition services, payment processing, and infrastructure solutions including co-location and disaster recovery hot sites. For more information, please visit http://www.sellingsource.com/ or contact Laura Olson-Reyes, Marketing Communications Director, at 702-835-8040.

Contact: Laura Olson-Reyes Absolute ROI Phone: 702-835-8040 Mobile: 702-883-1779 Laura.olsonreyes@sellingsource.com

Absolute ROI

CONTACT: Laura Olson-Reyes of Absolute ROI, +1-702-835-8040, mobile,+1-702-883-1779, Laura.olsonreyes@sellingsource.com

Web site: http://www.absoluteroi.com/http://www.sellingsource.com/

Source: PRNewswire

More News in this Category