RIM Integrates iOS And Android Devices On Server Software
April 4, 2012

RIM Integrates iOS And Android Devices On Server Software

On Tuesday, Research in Motion released the first version of its server software to manage iOS and Android devices.

The update to BlackBerry Mobile Fusion can help businesses keep-up with Android and iOS devices, in addition to BlackBerry phones and tablets.

The software can be downloaded for free, but businesses must pay $99 per year or $4 a month per phone for management of it.

RIM said that for the Android and iOS devices to work on the BlackBerry Mobile Fusion software, the devices must have special apps installed.

Administrators will be able to configure devices, as well as change profiles.  Mobile Fusion will be able to detect users who have multiple devices as well.

The software integrates with BlackBerry Exchange Server, and brings similar features like 256-bit encryption to the devices.

“For businesses and government, managing a mix of mobile devices on any scale is chaotic," Alan Panezic, Vice President, Enterprise Product Management and Marketing at Research In Motion, said in a press release. "Organizations face pressure to allow employees to bring their own devices into the workplace, and they are looking to RIM as the global leader in the enterprise mobility space to solve that problem."

“BlackBerry Mobile Fusion allows organizations to manage a mixed environment of devices in the most secure, simple, and cost efficient manner possible.

As RIM looks to integrate Android and iOS devices, its share in the smartphone industry has continued to drop compared to its competitors, according to the latest survey by comScore.

Android devices now make up 50.1 percent of the market in the U.S., compared to 46.9 percent in November 2011.

Apple's share in the industry has driven up by 1.5 percentage points, from 28.7 percent in November 2011, to 30.2 percent in February 2012.

RIM's share has dropped 3.2 percentage points during the same time period, from 16.6 percent to 13.4 percent.