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Go Green or Go Home: The Dropps® Difference

April 21, 2012

Dropps® Kicks Off Earth Day by Reminding Consumers to “Go Green when you Clean”

Philadelphia, PA (PRWEB) April 21, 2012

Dropps® – the eco-friendly brand that offers consumers a 100 percent zero waste liquid detergent and fabric softener choice, has one message on Earth Day: Go green or go home!

Or, just do both–with Dropps!

If you haven´t heard, Dropps has started a trend in the world of eco-sound laundry.

Just last year, Dropps partnered with TerraCycle®, an international upcycling pioneer, to launch the Dropps Laundry Detergent Pouch Brigade through http://www.terracycle.net. Thereafter, launderers near and far have put their purchases to good measure. It´s easy. Send empty Dropps packaging to TerraCycle using the pre-paid shipping labels downloadable online. The empty pouches are then recycled into a variety of useful products–think coin pouches and laundry bags–but that´s not all. For each empty Dropps pouch, the customer receives two points that can be used to either buy a charity gift, or convert to cash for the charity or school of the customer´s choice! Dropps has not only found a solution, but it has eliminated waste as well.

Dropps´ bold switch from giant jugs to dissolvable pacs has proved successful in minimizing the green footprint of its consumers. Take the composition of Dropps Laundry Pacs, for example: The tiny pacs are biodegradable and safe for septic tanks–not to mention free of phosphates, chlorine and NPEs. Unlike many of its competitors, Dropps uses a water-less formula that is 6Xs concentrated, allowing the brand to save millions of gallons each year! The smaller, recyclable Dropps packaging requires fewer delivery boxes, thus saving millions more trees, too. These lighter deliveries lead to reduced gasoline usage–so say goodbye to greenhouse gas emissions. All Dropps Laundry Detergent Pacs have been approved by the EPA´s Design for the Environment program (DfE), which recognizes products with safer chemistry. It doesn´t get any greener than that!

Even Dropps Fabric Softener Pacs® offer relief for the eco-conscious. Finally, there is a fabric softener alternative created with all-natural minerals! Forget clogging fibers with an icky coating; Dropps Fabric Softener Pacs flow through delicate fibers, leaving fabrics light, breathable and fresh from wash to wash. Available in Lavender, Wild Orchid and Orange Blossom scents, the mineral composition is nothing short of unique–keeping towels absorbent, athletic wear wickable and infant clothes flame-retardant. Convenient, green, innovative; it´s just the Dropps difference.

Have you made the switch yet? This Earth Day, go green or go home. Please visit http://www.dropps.com for more information.

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About Dropps®

The Dropps brand redefines convenience in the laundry category as a pioneer of easy, sustainable living. With a 6x concentrated DFE approved liquid formula, the “toss and go” dissolvable pacs eliminate the heavy, sticky jug from the laundry routine, reducing the traditional laundry detergent footprint that results from the unnecessary use of water, plastic and energy. For more information, please visit http://www.dropps.com.

About TerraCycle®

TerraCycle Inc. is an international upcycling company that transforms difficult-to-recycle packaging into affordable, eco-friendly products. Since its launch in 2001, TerraCycle has expanded its collection and reuse of non-recyclable post-consumer waste to over 30 major brands in the U.S., while its international growth continues. The waste is collected through TerraCycle´s Brigade® programs, which are free fundraisers that pay schools and non-profits for every piece of waste they collect and return. For more information, please visit http://www.terracycle.net.

Media Contact:

Sydney Waldron

(215) 567-3838

sydney(at)dropps(dot)com

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebDropps/042012/prweb9426976.htm


Source: prweb