Hudong.com Partners with Microsoft MSN (China) for “M+ Program”
BEIJING, April 30, 2012 /PRNewswire-Asia/ — On April 30th, Hudong.com joined hands with Microsoft MSN (China) to develop the Enterprise Management Knowledge Q&A Platform (http://adcenter.baike.com.cn) as part of Microsoft’s M+ Program.
Microsoft MSN (China) announced the official launch of the M+ Program at a press conference held on April 26th. The M+ Program is an enterprise assistance program aimed at enhancing the comprehensive competitiveness of Chinese companies by transforming advanced internet information technologies into lead generators and productivity machines for the program’s clients through providing a range of value-added services, including online marketing, enterprise management consulting and access to market reports. These services will help keep small- and medium-sized enterprises (SMEs) informed of market trends as well as help them upgrade their operations and effectively expand their presence in domestic and foreign markets. As the world’s largest Chinese-language encyclopedia website, Hudong.com forms the platform and provides the content operation services for the enterprise management consulting component of the program.
Corporate users visiting the Enterprise Management Knowledge Q&A Platform will have access to the Enterprise Management Encyclopedia where they can avail themselves of knowledge concerning enterprise management and obtain solutions to management problems from Hudong.com’s certified professionals via the Q&A Platform.
Commenting on the cooperation, Liu Zhenyu, General Manager of Microsoft MSN (China) said: “The M+ Program is one of our key strategic programs. With Hudong.com’s professional operations team, outstanding expert resources and strong content platform, the cooperation will enable us to offer more professional enterprise management consulting services to the broader SMEs community via the M+ Program. This is one of the key services of the M+ Program.”
Pan Haidong, CEO of Hudong.com, said: “The long-term cooperation with Microsoft MSN (China) will offer one-stop services allowing SMEs owners to optimize internal management, coinciding with our philosophy of creating a college without walls. Going forward, we expect to enhance the cooperation with companies in the area of ‘socialization knowledge marketing’ in line with the Wiki spirit of ‘open, equal, cooperate and share’.”
Hudong.com, the world’s largest Chinese encyclopedia website, has been committed to providing hundreds of millions of Chinese users with vast, comprehensive and updated encyclopedic information. In addition, the website continues to improve the ways in which users are able to create, access and share information with the help of its new wiki platform that complies with Chinese users’ habits. As of March 2012, Hudong.com contained 6.4 million articles, 6.4 billion words and 6.8 million images that have been contributed by more than 4.55 million users.