Galaxy S III Pre-Orders Reportedly Top 9 Million
May 19, 2012

Galaxy S III Pre-Orders Reportedly Top 9 Million

Samsung has received a total of approximately nine million pre-orders from over 100 wireless network operators worldwide for its forthcoming third-generation Galaxy S smartphone, various media outlets have reported.

On Thursday, Reuters, citing reports originating from the Korea Economic Daily, said that an unidentified company representative also claims that the company's South Korean smartphone factory was operating at full capacity, producing five million devices per month in advance of the Galaxy S III launch.

"With so many preorders already booked, the device is primed to take the world by storm," InformationWeek reporter Eric Zeman said Friday. "Samsung didn't indicate whether or not it will be able to meet the initial demand for the Galaxy S III, but the device is being rolled out in waves to countries around the world and not all at once. The staggered launch should help."

The Galaxy S III will be launched first in Europe, debuting in Germany on May 29, Reuters and PCMag's Angela Moscaritolo have reported. A 4G LTE version of the smartphone, which will feature a 4.8-inch 1280-by-720 display and will run Android 4.0 Ice Cream Sandwich, is expected to be released in the US sometime this summer, Moscaritolo added.

Zeman called the Galaxy S III "the most important device of the year for Samsung's mobile division. It reaches the market more than a year after its predecessor, which was a smash hit worldwide, selling more than 10 million units. The S III will go head-to-head on store shelves with the iPhone 4S and next-gen iPhone, the HTC One X and One S, the Nokia Lumia 900, and other top-tier phones."

"What's unclear yet is which U.S. wireless network operators will offer the S III. We know it will hit the U.S. with support for U.S. LTE 4G networks, but Samsung has been coy about which ones," Zeman said. "Historically, nearly all the wireless network operators in the U.S., including the smaller regional and pre-paid carriers, have offered Samsung's Galaxy S devices. I would expect this pattern to repeat itself with the S III, which should be available from AT&T, Sprint, T-Mobile USA, and Verizon Wireless, among others, with slight variations between them."

Its release will come on the heels of an amazing first-quarter performance from Samsung, in which the company's global mobile phone marketshare increased to 30.6% -- up from 12.2% versus Q1 2011, according to Lance Whitney of CNET. In fact, Samsung recently took over the crown as the world's top cell phone maker, knocking Nokia out of the top spot after nearly 15 consecutive years, he added.