Online Merchants Track and Reward Influential Shoppers through 3dcart’s New Shopalize Integration
Retailers increase leads and drive return sales using social media.
Tamarac, FL and Sunnyvale, CA (PRWEB) June 07, 2012
Shopping through 3dcart stores just got more social with the integration of Shopalize (http://www.shopalize.com), a social sharing application that helps merchants track and reward key brand influencers.
With Shopalize, 3dcart merchants increase social media traffic and related sales. Once integrated into a storefront, the application simplifies social sharing, generating unique tracking information for content shared through social media. Featuring a robust analytics platform, Shopalize collects data that helps online retailers understand who their best customers are and how to encourage frequent return sales.
To incentivize social sharing, Shopalize lets retailers customize rewards for social sharing. When a customer shares content (products, pages, the store, etc.), the application identifies that customer and automatically sends out prebuilt coupons, discounts or other promotions. Friends and contacts who view shared content get great incentives to visit and purchase.
“It´s no secret that online retailers must capitalize on social marketing to keep the pace with an increasingly interactive web,” said 3dcart CEO Gonzalo Gil. “Effective social marketing requires complete visibility, and Shopalize delivers it to 3dcart stores in a unique package.”
Shopalize presents social campaign data in an easy-to-read format. It includes a customer leaderboard to help retailers identify influential shoppers and keep them in their sights. For timely analytics, 3dcart merchants can see sharing as it occurs through a real-time activity feed.
For total brand control, Shopalize also offers full customizability, from the look, feel and text of the sharing widget to the reward content sent to customers. For retailers who require a central analytics platform, the application integrates seamlessly with Google Analytics.
“With features like Group Deals and Facebook Connect, 3dcart has already done much to keep ecommerce in the social loop,” said Kris Rudeegraap, VP of sales for Shopalize. “Partnering with 3dcart makes sense for us in a new era of social business.”
3dcart (http://www.3dcart.com), located in Tamarac, Florida, is a complete ecommerce software solution for merchants to build, promote and grow their online business. The company’s services include the tools, advice, support, and technology to manage an entire online operation. Since 1997, 3dcart has been developing internet solutions for small to medium size businesses. Today, 3dcart is an Inc. 5000 company, a Visa PCI Certified provided and a pioneer in Mobile Commerce and Social Marketing.
Shopalize provides a platform and plugin for online retailers to help increase social sharing and drive customer referrals. Online retailers add Shopalize´s ℠post purchase sharing’ plugin to the order conformation page of their eCommerce storefront and setup campaigns on Shopalize.com. After every purchase is complete, shoppers are prompted and rewarded for sharing the store or their purchase with their friends on Facebook or Twitter. Shopalize also provide an A/B Testing platform to experiment with various campaigns, social analytics suite to measure ROI, and a real-time customer leaderboard that tracks influential customers.
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