Bad Father’s Day Gifts: Giftopia Aims to Reverse the Trend and Put a Smile Back on Dad’s Face
WATERLOO, Ontario, June 19, 2012 /PRNewswire/ — If the trend lines are accurate, more than $10 billion dollars will have been spent on dear old Dad this Father’s Day with neckties making up the lion’s proportion of gifts given. Shockingly, almost $2 billion of that revenue will be walked back to the store, or forever hidden away in the basement.
The gift geniuses at Giftopia have recently observed a disturbing trend in dollars spent on Father’s Day in comparison to Mother’s Day. While spending per gift is up, so too is the disappointment level. Fathers seem to be throwing in the towel, lowering their expectations, and hiding their cringe when handed that simply dreadful necktie.
“People simply don’t know what to buy for dad. He’s the member of the family most difficult to buy for, and the person who rarely advocates for himself when it comes to gifts. So he suffers bad gifts in silence,” says Randy Bird, CEO of Giftopia. “We’re looking to change that landscape by making sure Dads get what they really want, and get Dad to crack an honest smile. Giftopia has created a gift-giving platform that eliminates unwanted gifts for every event.”
Giftopia is a free online gift registry and social networking site that removes potential disappointment and anxiety from gift-giving and receiving for any event, including Birthdays and Christmas. Giftopia takes the guesswork out of the gift exchange by enabling users to create personal profiles and share wanted gifts easily with friends and family using computer or most smartphone devices.
For more information, please contact:
295 Hagey Blvd
Canada N2V 1X9
Create a free personal gift registry! http://www.giftopia.me
Check out our short video: http://youtu.be/M_0Iucc1XbU
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SOURCE Giftopia Inc.