Unlocking the Very Best of London… With Lime&Tonic
LONDON, July 5, 2012 /PRNewswire/ –
New online social engine plans to get its members offline in London with unique
experiences from leading merchants.
Lime&Tonic (http://www.limeandtonic.com/london) – an online lifestyle ‘discovery
engine’ already operating successfully in Sydney, Rio de Janeiro and Prague and soon
Dubai, soft launched today in London, promising access to exclusive experiences for its
The London team hand-pick the best restaurants, spas and activity merchants based on
tips provided by members and curates a short-list of unique experiences, which are loaded
to the Lime&Tonic platform, making it the go-to guide for urbanites looking for
inspiration on things to do in their city.
Featured adventures range from Michelin-starred culinary experiences to private social
events and adrenaline activities. Popular experiences include the “bespoke chef’s menu”-
simply turn up and be greeted by the restaurant chef who presents a personalised menu
custom-created just for you and built around the preferences from your online profile.
Essentially, the system ensures you’re treated like the venue’s best customer, and offers
confidence and peace of mind in the knowledge that all pricing is pre-negotiated and that
Lime&Tonic donates 10% of their revenue to local charities.
“Leisure time is our most valuable commodity these days, yet we’re overloaded with
information on things to do in London. Our mission is to get people offline and
socializing more in the real world,” says Sydney-born co-Founder, Stefan Cordiner. “We
facilitate this by providing our members with access to a curated selection of unique
activities and dining experiences in London, and the online tools to allow them to create
and manage their social gatherings around our experiences. We’re like a Time Out Guide for
premium things to do.”
Members typically use Lime&Tonic for special occasions such as birthdays, date nights,
celebrations, important corporate client dinners, small company team building, visits from
out-of-town guests, memorable gifts or any other instances when a “wow-factor” is
important. The Lime&Tonic platform also has some very cool time-saving tools to help you
arrange turn-key social gatherings around the experiences, and even allows you to join or
host events for or with other Lime&Tonic members.
Explaining additional advantages of Lime&Tonic’s platform, Cordiner added, “Our
voucher-less reservations system gives our members a seamless experience with an opt-in
that allows merchants to use profile data to create personalised events for each member,
and a Top 10 list which generates rankings based on verified member reviews.”
Membership to the site is (currently) free. To find out more please visit
Lime&Tonic provides access to exclusive experiences in the world’s coolest cities,
carefully hand-picking and curating the best things to do in each destination. Coming out
of beta in February 2011, Lime&Tonic is now operating in 5 cities globally with local
curators in each market.
(full web) http://www.limeandtonic.com/london/en
(twitter) @LimeTonicLONDON [https://twitter.com/#!/LimeTonicLONDON ]
(facebook) /LimeTonic.London [http://www.facebook.com/LimeTonic.London ]
(pinterest) – photo bank /limeandtonic [http://pinterest.com/limeandtonic ]
For more details about Lime&Tonic or to schedule an interview with Stefan Cordiner,
please contact Victoria Ferran on +44(0)77-3103-7200 or firstname.lastname@example.org