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Canon Announces its First Ever Mirrorless Digital Camera—the EOS M with EF-M 22mm f/2 STM Lens

July 22, 2012

B&H Photo Video is excited to share with photography professionals and enthusiasts the release of Canon’s first ever EOS-M Mirrorless Digital Camera with EF-M 22mm f/2 STM Lens, 90EX M Camera Flash and EF-M 18-55mm f/3.5-5.6 IS STM Lens.

NYC, NY (PRWEB) July 23, 2012

B&H Photo Video is excited to share with photography professionals and enthusiasts the release of Canon’s first ever EOS-M Mirrorless Digital Cwith amera EF-M 22mm f/2 STM Lens, 90EX M Camera Flash and EF-M 18-55mm f/3.5-5.6 IS STM Lens.

EOS-M Digital Camera with EF-M 22mm f/2 STM Lens from Canon is Canon’s first mirrorless digital camera and it rises to the standards of the great Canon name. An 18.0 MP CMOS sensor and Canon’s DIGIC 5 Image Processor ensure high performance and exceptional image quality for both photo and video and ultra-fast focusing is delivered via the Hybrid CMOS AF system. ISO sensitivity ranges from 100-12800 and expands to 25600 for quality details when shooting at high zoom and in low light.

A 3.0″ Clear View LCD monitor II offers multi-touch operation including Touch Auto-focus. A 1040K-dot, smudge-resistant coated LCD with Clear View technology means that your display will remain easy to view, focus, control and playback even in bright outdoor conditions. The touch screen operation is designed to be an easy to scroll and control intuitive experience.

The EOS-M is a complete image capture system providing Full HD Movie and a range of resolution and frame rates to expand creative video making. Movie Servo AF means continuous AF tracking on moving subjects for fluid focus transitions and a built-in stereo microphone with manual audio level adjustment equals the type of control that can create high quality video productions. Video Snapshot for making short video clips is also included.

The EOS-M comes complete with a new M-mount 22mm f/2 STM lens. This is a compact “pancake” lens that offers the 35mm equivalent of a 35mm lens. A perfect prime lens focal length to start this new system. Of course, the best thing about Canon bringing their first mirrorless camera to the market is that the full range of Canon EF and EF-S lenses are now available to use on a compact digital camera system. An optional EF lens adapter is needed to use this great line of Canon lenses but the creative possibilities are endless.

The EOS-M is a camera for every level of photographer and there will be no shortage of pro shooters interested in testing out their Canon lenses on this important new camera, but the amateur and even beginner should feel comfortable knowing that they too are also part of this new day. Scene Intelligent Auto is the most intuitive automatic camera mode available from Canon and provides complete scene analysis and optimized settings. As they say, it lets the camera do the work. Auto functions are particularly helpful when shooting with tricky light and at night and Scene Intelligent Auto is ideal for night shooting. Combined with Multi Shot Noise Reduction which preserves details when shooting at high ISO speeds and Handheld Night Scene mode, low-light photography is a joy with the EOS-M. HDR Backlight Control mode is also a wonderful assistive feature for shooting in tough light. The camera shoots the same image three times simultaneously in different exposures and combines them to create one properly balanced, dynamic photo.

Add to this package creative functions and seven filter options and the EOS-M provides the total spectrum of shooting possibilities from beginner auto to pro control. A compact mirrorless Canon camera with a fast kit lens and full range of compatible Canon lenses.

At the same time, Canon also announced:

Speedlite 90EX Flash for Canon EOS M Camera from Canon is a featherweight (1.76 oz) shoe mount flash that’s ideal for the Canon mirrorless EOS M digital camera. It has a guide number of 30′ and provides coverage for lenses as wide as 24mm (35mm format equivalent).

Canon EF-M 18-55 mm f/3.5-5.6 IS STM Lens is a standard zoom lens that’s exclusively designed for EOS M Digital Camera. The focal length is equivalent to approx. 28-90 mm in 35 mm format. This makes it ideal as a basic everyday lens.

Read and learn more about the Canon EOS M with EF-M 22mm f/2 STM Lens at BH InDepth

About B&H Photo Video

As the world’s largest source of photography, video and audio equipment, B&H Photo-Video is known worldwide for their attentive, knowledgeable sales force, and excellent customer service, including fast, reliable shipping. Visitors to the website can access a variety of enlightening articles and educational videos. B&H has been satisfying customers worldwide for close to 40 years.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebCanon/EOSM/prweb9723217.htm


Source: prweb



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