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Attunity Partners with Teradata to Provide Big Data Replication

October 23, 2012

BURLINGTON, Massachusetts, October 23, 2012 /PRNewswire/ –

Attunity Ltd. (NASDAQ: ATTU), a leading provider of information availability software
solutions, announced today that it has partnered with Teradata, one of the world’s leading
analytic data solutions companies, to offer Attunity Replicate for Teradata
[http://www.attunity.com/products/attunity-replicate-teradata ], a Big Data replication
solution designed to enable loading of heterogeneous data to Teradata with high
performance, efficiency and ease-of-use. Attunity is currently collaborating with Teradata
to optimize the Attunity Replicate for Teradata solution, which will be introduced at
Attunity Booth #112 during the Teradata Partners Conference in Washington, DC, occurring
October 22-24, 2012.

According to market research firm IDC, the business analytics market grew 14% in 2011
and will hit $50.7 billion in 2016, driven by Big Data. And, by IDC’s estimates, one of
the top segments of the worldwide business analytics software market is the business
intelligence and analytic tools segment, which grew 13.2% in 2011 year over year since
2007.[1]

While the market growth prediction is impressive, the fact remains that organizations
today continue to struggle with the challenge of moving Big Data. This is because loading
Big Data to data warehouses in support of Big Data analytics is often complicated,
expensive and time-consuming. This Big Data bottleneck can significantly limit a company’s
productivity and competitive edge, so using technologies that are optimized for moving Big
Data is of paramount importance.

“Big Data Analytics has become a significant enabler for business success.
Organizations are looking for solutions that can quickly and efficiently process a variety
of data and handle volumes that are growing at unprecedented rates,” explains Itamar
Ankorion, Vice President Business Development and Corporate Strategy at Attunity. “By
partnering with Teradata, we enable organizations to capitalize on Big Data analytics. We
believe that Attunity Replicate is the cost-effective solution for moving the data that
moves your business.”

[1]IDC Report: Worldwide Business Analytics Software 2012-2016 Forecast and 2011
Vendor Shares [http://www.idc.com/getdoc.jsp?containerId=235494 ]

About Attunity
Attunity is a leading provider of information availability software solutions that enable
access, sharing and distribution of data, including Big Data, across heterogeneous
enterprise platforms, organizations, and the cloud
[http://www.attunity.com/products/attunity-cloudbeam ]. Our software solutions include data
replication [http://www.attunity.com/products/attunity-replicate ], change data capture
[http://www.attunity.com/products/attunity-cdc ] (CDC), data connectivity
[http://www.attunity.com/products/attunity-connect/data-connectivity ], enterprise file
replication [http://www.attunity.com/products/attunity-efr-r1-r ] (EFR) and
managed-file-transfer [http://www.attunity.com/products/attunity-mft-rmft ] (MFT). Using
Attunity’s software solutions, our customers enjoy significant business benefits by
enabling real-time access and availability of data and files where and when needed, across
the maze of heterogeneous systems making up today’s IT environment.

Attunity has supplied innovative software solutions to its enterprise-class customers
for nearly 20 years and has successful deployments at thousands of organizations
worldwide. Attunity provides software directly and indirectly through a number of partners
such as Microsoft, Oracle, IBM and HP. Headquartered in Boston, Attunity serves its
customers via offices in North America, Europe, and Asia Pacific and through a network of
local partners. For more information, visit http://www.attunity.com or our In Tune
blog [http://www.attunity.com/blog ] and join our community on Twitter
[http://www.twitter.com/attunity ], Facebook [http://www.facebook.com/attunity ], LinkedIn
[http://linkd.in/attunity ] and YouTube [http://www.youtube.com/attunity ].

Safe Harbor Statement
This press release contains market data and industry forecasts that were obtained from
industry publications. We believe that these market data and industry forecasts are
reliable; however, we have not independently verified such information.

This press release also contains forward-looking statements within the meaning of the
“safe harbor” provisions of the Private Securities Litigation Reform Act of 1995 and other
Federal Securities laws. Statements preceded by, followed by, or that otherwise include
the words “believes”, “expects”, “anticipates”, “intends”, “estimates”, “plans”, and
similar expressions or future or conditional verbs such as “will”, “should”, “would”,
“may” and “could” are generally forward-looking in nature and not historical facts.
Because such statements deal with future events, they are subject to various risks and
uncertainties and actual results could differ materially from Attunity’s current
expectations.

Factors that could cause or contribute to such differences include, but are not
limited to: risks and uncertainties relating to the acquisition of RepliWeb, including
costs and difficulties related to integration of acquired businesses, the combined
companies’ financial results and performance, and ability to repay debt and timing
thereof; our liquidity challenges and the need to raise additional capital in the future;
market acceptance of the Attunity Replicate and the development of a market for such
product; timely availability and customer acceptance of Attunity’s new and existing
products; any unforeseen developmental or technological difficulties with regard to
Attunity’s products; changes in the competitive landscape, including new competitors or
the impact of competitive pricing and products; a shift in demand for products such as
Attunity’s products; unknown factors affecting third parties with which Attunity has
formed business alliances; the impact on revenues of economic and political uncertainties
and weaknesses in various regions of the world, including the commencement or escalation
of hostilities or acts of terrorism; and other factors and risks on which Attunity may
have little or no control. This list is intended to identify only certain of the principal
factors that could cause actual results to differ.

For a more detailed description of the risks and uncertainties affecting Attunity,
reference is made to Attunity’s latest Annual Report on Form 20-F/A, which is on file with
the Securities and Exchange Commission (SEC) and the other risk factors discussed from
time to time by Attunity in reports filed or furnished to the SEC. Except as otherwise
required by law, Attunity undertakes no obligation to publicly release any revisions to
these forward-looking statements to reflect events or circumstances after the date hereof
or to reflect the occurrence of unanticipated events.

(c) Attunity 2012. All Rights Reserved. Attunity is a registered trademark of Attunity
Inc. All other product and company names herein may be trademarks of their respective
owners.

        Press contact:
        Melissa Kolodziej, Director of Marketing Communications, Attunity
        melissa.kolodziej@attunity.com
        Tel: +1-781-730-4073

SOURCE Attunity Ltd


Source: PR Newswire