Focal Upright Furniture Wins the 2012 ErgoExpo Attendees’ Choice Awards at the National Ergonomics Conference and Exposition (ErgoExpo)
The Focal Locus Workstation improves on the concept of the standing desk with a responsive design that effortlessly adapts to the way we work in the digital age.
(PRWEB) December 19, 2012
Focal Upright Furniture is pleased to announce it has won the 2012 ErgoExpo Attendees’ Choice Award.
2012 marked the 18th annual ErgoExpo, the largest ergonomics event in the nation. Attendees include professional ergonomists as well as health, safety, productivity and risk management professionals from corporations, governments, institutions and advisory firms. The Attendees’ Choice Award has been awarded for the past eleven years.
Attendees voting for this award look for products that “offer the best opportunity to increase productivity and profitability, while improving workplace health and safety.” The majority of attendees are end users, responsible for making purchasing decisions for their organization.
Martin Keen, industrial designer and founder of Keen Footwear, founded Focal Upright Furniture (http://www.focaluprightfurniture.com) after using standing desks in his own studio. Standing was tiring and he soon found himself leaning against a modified seat. Using an old stool with the seat tilted forward, Keen began leaning while working. He suddenly realized he was no longer aware of posture – he was simply energized and focused on his creative work. “There is a place between standing and sitting where our body wants to be. It´s a natural, neutral posture and it just feels right.”
Research into the new phenomenon of “Sitting Disease” confirmed that this was a major improvement on the office desk. Keen hopes that launching Focal Upright Furniture´s Locus Workstation, featuring the iconic Locus Seat, will revolutionize the office furniture industry in the same way his footwear designs have changed the shoe industry.
Based on the response at the 2012 National Ergonomics Conference and Exposition, it appears experts think Keen´s approach may have an even bigger impact.
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