Last updated on April 19, 2014 at 9:20 EDT

Blancco White Paper Highlights Strategies and Technology for Secure Mobile Data Erasure

January 16, 2013

JOENSUU, Finland, January 16, 2013 /PRNewswire/ –

Document is available online and at Blancco’s exhibit at the Mobile World

Congress (MWC) in Barcelona, February 25-28

Gartner predicts that by 2016, two-thirds of the mobile workforce will own a
smartphone, and the devices will be loaded with sensitive corporate, customer or employee
data. Unfortunately, the majority of businesses have few specific policies in place to
ensure this data is secure, particularly when it comes to decommissioning a smartphone or
tablet that is disposed of, reassigned or sent for recycling.

To fully eliminate the risk of costly data breaches, organizations must adopt advanced
data erasure policies as a best practice-and that includes policies for mobile device
data. With a new white paper titled, “Mobile Devices in the Enterprise: Data Erasure
Strategies for Businesses,” Blancco [http://www.blancco.com ], the global leader in data
erasure and computer reuse solutions, addresses how enterprises can ensure the utmost in
data erasure security practices for these data-rich devices.

In the paper, Blancco outlines the advantages that certified data erasure
[http://www.blancco.com/en/benefits/most-certified-data-erasure ] – a software-based
approach for overwriting and fully eliminating all electronic information – offers over
physical destruction of devices, factory resetting and less comprehensive software
overwriting approaches.

“One method of erasing data is with software that completely overwrites the device’s
memory, but many applications do not provide a critical element- reporting,” said Kim
Vaisanen, CEO and Co-Founder of Blancco. “For truly secure data erasure, solutions must
produce a verifiable report with electronic serial numbers and other hardware details that
prove the data is completely erased, which is necessary for regulatory compliance and a
safe resale or reuse of the device.”

The white paper outlines the advantages of a solution like Blancco Mobile
[http://www.blancco.com/en/products/total-data-erasure/mobile ], which provides verifiable
proof of data erasure. In addition to its efficiency, this advanced data erasure software
can detect and simultaneously erase user data from different types of smartphone and
tablet platforms because it communicates directly with their operating systems.

For more information on Blancco, or to download the new Mobile white paper, please
visit http://www.blancco.com/en/erase-smartphones. The white paper will also be
available in Hall 5, Stand 5E90 at the Mobile World Congress
[http://campaign.blancco.com/mwc ] (MWC) in Barcelona, February 25-28, where Blancco is

About Blancco

Blancco is the proven data erasure solution for millions of users around the globe. As
the global leader in data erasure and computer reuse solutions, Blancco offers the most
certified data erasure solutions within the industry. The company serves users across a
wide range of industries, including banking, finance, government and defense. The
company’s products are highly valued by IT asset disposal professionals around the world.
Blancco operates from an extensive network of international offices and partners across
Europe, North America, Middle East, Russia, Asia and Australasia. More information is
available at http://www.blancco.com.

        Media Contact:
        Monica Shaw

        Blancco Oy Ltd.
        Kim Vaisanen, CEO and Co-Founder

SOURCE Blancco Oy Ltd.

Source: PR Newswire