Global OLED Displays Market is Expected to Reach USD 25.9 Billion in 2018: Transparency Market Research

ALBANY, New York, January 29, 2013 /PRNewswire/ –

According to a new market report published by Transparency Market Research
(http://www.transparencymarketresearch.com) “OLED Displays Market – Global Industry
Analysis, Market Size, Share, Growth and Forecast, 2012 – 2018
[http://www.transparencymarketresearch.com/oled-displays.html ],” the global OLED displays
market is expected to reach USD 25.9 billion by 2018 from USD 4.9 billion in 2012 growing
at a CAGR of 31.7% from 2012 to 2018. Mobile phones are the largest end use application
and accounted for 71% of the total OLED displays market in 2012. Asia Pacific region is
the biggest producer as well as consumer of OLED displays and contributed almost 90% to
the OLED displays market in 2012.

Browse the full report at

http://www.transparencymarketresearch.com/oled-displays.html

Energy efficiency and eco-friendly attributes associated with OLED displays are
primarily driving the demand for them globally. OLED displays are expected to enjoy high
market penetration mainly due to the benefit of biodegradability that they offer. The
increasing demand and supply gap of electricity worldwide is generating the need for
energy efficient products. OLED displays
[http://www.transparencymarketresearch.com/oled-displays.html ] are known to save up to 40%
of power for smartphone and TV usage, subject to the brightness and content. In addition,
enhanced features including the wider range of colors, increase in the number of times per
second a display redraws data, improved 3D adaptability, thinner dimensions, better
flexibility and transparency contribute to the market growth of OLED displays.

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With the advancement in technology resulting in the mass production of OLED displays,
the prices are expected to fall considerably, leading to significant rise in its
acceptance among the consumer and application market.

Out of the two types of technologies namely, Passive Matrix OLED (PMOLED) and Active
Matrix OLED (AMOLED), the latter is ruling the market and commanded 80% share of the total
OLED displays market in 2012. Active matrix OLED displays are largely used in smart phones
due to their superior picture quality, response time and contrast. Increasing market share
and popularity of active-matrix OLED (AMOLED) is also expected to drive the OLED displays
market globally.

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Among all the end product segments of OLED displays, mobile phones accounted for a
massive 71% share in 2012. OLED TVs distantly followed mobile phones but are expected to
experience tremendous growth in the upcoming years. The market for TVs using OLED display
technology is expected to surpass the market for mobile phones using OLED display by 2015.
This growth will be attributed to the development of large sized OLED displays by
manufacturers. Tablet PCs and digital cameras will also contribute substantially to the
growth of OLED displays owing to the frequent technological up-gradation taking place in
both the product categories. All the other end product segments including white goods,
collectively accounted for less than 5% of the OLED displays market revenue in 2012.

The market is largely consolidated with top four manufactures who accounted for more
than 80% share of the overall OLED displays market in 2012. Samsung Electronics held the
lead position in the global shipment of OLED displays in 2011. WiseChip, Visionox and
Pioneer are among the top four OLED display manufacturers.

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The research report on the global OLED displays market is specially designed to
analyze the demand and usage of OLED displays across the globe. This research study
provides in-depth analysis of the on-going developments, trends, factors driving the sale
of OLED displays, as well as factors limiting the growth of OLED displays in the global
market. The global OLED displays market is estimated and analyzed by segments such as
technology type, end use segment, and geographical region. The sub-segments covered under
each of these categories include

OLED Display Technologies

Driving electronics

Passive matrix OLEDs (PMOLED)

Active matrix OLEDs (AMOLED)

OLED Display Market by End Use

Mobile phones

TV displays

Netbook/desktop

Digital cameras

Automotive

Others

OLED Display Market by Geography

North America

Europe

Asia Pacific

RoW

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