Cloud Based Business Analytics Market worth $16.52 Billion by 2018
DALLAS, March 13, 2013 /PRNewswire/ –
MarketsandMarkets recently conducted a study on the “Cloud Based Business Analytics
Market: Cloud BI, Predictive; Text; Web; Speech; Machine; & Video Analytics, Delivery
Models, Market Trends, Enterprise Roadmap – Global Forecast and Analysis (2013 – 2018)”,
which analyzed and studied the major market drivers, restraints, and opportunities in
North America, Western Europe, Eastern Europe, Middle East and Africa, Japan, Asia-Pacific
and Latin America.
- 118 market data tables - 10 figures - 247 pages and an in-depth Table of Content on "Cloud Based Business Analytics Market"
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Early buyers will receive 10% customization on this report.
The study reports that the global Cloud Based Business Analytics market is expected to
grow from $5.25 billion in 2013 to $16.52 billion by 2018, at an estimated CAGR of 25.8%
from 2013 to 2018. The market for Cloud Based Business Analytics market is driven by the
emerging trends in Big Data and cloud computing technology. Businesses have started using
cloud based solutions over the past few years. In 2011, Tier 1 players and startups
shifted towards cloud BI or business analytics solutions. Traditional BI and analytics
solutions are striving to meet the requirements of today’s business needs. Enterprises are
struggling with high operating cost, lack of IT expertise and increasing employee
This has forced BI vendors to use new and innovative ways of delivering business
analytics. Analytics on cloud is the emerging trend that combines services and enables
enterprises to move their BI, data warehousing and OLAP workload over the cloud platform.
The adoption of cloud BI or business analytics enables enterprises to collect, access,
monitor and share key performance indicators virtually, through any mobile device. Cloud
BI utilizes the software-as-a-service (SaaS) licensing model and it is also based on a
pay-as-you use model, which doesn’t need software and hardware installations. These
services are easily scalable, allowing enterprises to include anyone with a authentic
email ID in their BI solution.
The report also draws the competitive landscape of the cloud based business analytics
, providing an in-depth comparative analysis of the technological and marketing
strategies that the key players are adopting in order to gain an edge over their
competitors. Some of the major players in this market are IBM, HP, Oracle, Birst,
Kognitio, Adaptive Planning, BIME, Cloud9 Analytics, GoodData, Google, Host Analytics and
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