March 22, 2013
Agawi Partners With Indie Developers To Bring Cloud-Based Games To Android Tablets
Lawrence LeBlond for redOrbit.com - Your Universe Online
With tablet gaming exploding onto the scene, Agawi´s business model of “Any Game, Anywhere, Instantly,” is viewed as a lucrative move to garner some big revenue, especially with 240 million new tablets expected to ship this year.
Agawi lets PC developers bring their titles to a huge new audience without the need to further tweak their games and rewrite code. The Agawi team said that joining their platform requires zero effort for indie developers, with no SDK or upfront investments, and offers the opportunity for developers to tap into a new area of revenue building.
Agawi has already secured deals with Teotl Studios, and will be offering several of the game developers top hits, including Unmechanical, beginning in April on Android devices.
"When Unmechanical came out last year, we were amazed by all the positive feedback the game received from critics and fans,” said Sjoerd De Jong from Teotl Studios. “We´re excited to utilize the Agawi platform to bring Unmechanical to the Android tablet market in a fast and efficient way."
Agawi offers various revenue options to its developer partners, with a range of pricing and rental options.
Another developer, Daedalic, is jumping on board Agawi´s cloud-based gaming train, offering up its “critically-acclaimed games series across new platforms” and through new “distribution channels.”
Sergei Klimov, director of international business development at Daedalic Entertainment said: “we're very happy to partner with Agawi, whose cloud gaming platform allows us to deliver our award-winning Deponia title to the millions of users of tablets."
"The availability of different rental models and the fact that we can set the prices on our own makes this partnership very interesting for independent studios like us, and we look forward to bringing more titles to this platform in the near future," he added.
Perhaps the most lucrative feature of Agawi is the fact that developers do not have to write new code to make their games compatible with various platforms and devices, as is typically required with most game engines.
Bringing games to tablets via Agawi will also allow PC developers a unique way to expand their business without making sacrifices. According to a recent survey of game developers who will be attending the 2013 Game Developers Conference (GDC), nearly half said they were choosing code specifically for PC. With Agawi, developers can quickly move from PC to tablets without any extra work.
Andrew Hill, director of marketing and PR at NinjaBee, said in a statement that “Agawi´s new service is the perfect fit for [our company], since it allows us to focus on what we do best: creating high quality games like A Kingdom for Keflings without having to worry about porting or rewriting any code.”
The Agawi team said their partnership with NVIDIA and Marvell — offering up ease of distribution, speedy streaming and high quality graphics — also makes Agawi the most accessible and seamless choice for PC developers looking to expand.
“Neko is proud to have Puddle on board for the launch of Agawi´s new cloud gaming service,” said Neko Entertainment business development manager Cedric Bache. “Agawi will deliver the same high quality gaming experience that gamers have on PC, Mac, Linux and consoles to tablets.”
With a large host of PC developers making their way to Agawi, company chairman Peter Relan said: “we are thrilled to give passionate game makers a flexible, capable and far-reaching platform to deliver diverse gaming experiences to players wherever they want to play“¦ We´re always looking for new great games and partners to join us.”
ALL ABOUT AGAWI
“The Agawi CloudPlayTM platform enables all genres of games, from casual to mid-core to hardcore, by leveraging an open, true cloud-based architecture easily deployed on any cloud service provider. Available for gaming publishers, network operators, OEMs and indie developers, Agawi CloudPlaysupports multiple B2B business models.”
“Based in Menlo Park, CA, Agawi was founded by Silicon Valley veteran entrepreneurs and spun out of the YouWeb Incubator in 2010. It recently won a Best in Biz award for fastest-growing small company.”
Agawi will be at the Independent Games Summit at the GDC on March 25 and 26 and at booth 131 in the North Hall from March 27-29. It will also be hosting the Indie Games Summit Mixer on March 26 at 5:30 p.m. (PST).