3dcart and Kount Team to Protect Merchants from Fraud
Risk Reduction through New Integration Reduces the Risk in Adding New Products, Selling in New Markets
TAMARAC, FL and BOISE, ID (PRWEB) March 26, 2013
Ecommerce software provider 3dcart now features a simple integration with Kount, a comprehensive risk management and fraud protection service that helps merchants keep their brand and income safer. Adding Kount also gives 3dcart merchants the freedom to add products and expand into geographic locations they once thought too risky.
The onus is on the merchant when a fraudster uses stolen credentials to make a purchase. When fraud happens, merchants typically risk the cost of the purchase, the loss of the product, a penalty from the bank and major fees from credit card companies.
With a fraud protection service like Kount, 3dcart merchants get an incredibly accurate way to stop fraud before it occurs. Each order processed through 3dcart feeds into the Kount system, where the service´s statistical and behavioral modeling features along with artificial intelligence warn merchants when orders have a high likelihood of fraudulence.
“Adding Kount is a powerful way to bolster security for your store, protecting both your brand and your revenue stream,” said 3dcart CEO Gonzalo Gil. “We´ve made it easy for merchants to sign up and get started in very little time.”
Kount offers 3dcart merchants two key benefits:
- Reduce fraud risk: Kount helps stop fraud before it occurs, protecting the merchant from incurring associated costs and damage to its brand. In some cases, a strong fraud protection system can save hundreds of thousands of dollars that might have been spent cleaning up messes.
- Expand into new areas: 3dcart merchants previously apprehensive of the risk associated with selling a specific product or expanding into a specific market reduce the risk involved. This can lead to more revenue and significant business growth.
Kount is the latest in a long line of software partner integrations for 3dcart. It complements the software suite´s built-in security features, including McAfee Secure, FraudWatch, data backups and PCI compliant servers.
“3dcart is a best-in-class shopping cart software solution, which made the decision to partner easy for us,” said Don Bush, VP of Marketing for Kount. “
3dcart merchants can sign up and add Kount to their stores in just minutes through the App Store. For more information on 3dcart´s Kount integration, visit URL.
Kount helps online businesses boost sales by reducing fraud and allowing them to accept more orders. Our all-in-one, SaaS platform is designed to simplify fraud detection and dramatically improve bottom line profitability. Merchants using Kount can accept more orders from more people in more places than ever before. For each transaction, Kount´s “decisioning” engine analyzes hundreds of relevant variables and activity across the globe in real-time providing the most accurate fraud prediction available, reducing the need for manual review of orders. Kount´s proprietary technology has reviewed hundreds of millions of transactions and provides maximum protection for some of the world´s best-known brands. For more information about Kount, please visit http://www.kount.com.
3dcart (http://www.3dcart.com) is the leading ecommerce provider for businesses of all sizes. It simplifies the complexity associated with building an online store and in the process helps businesses succeed online. The company partners with more than 200 of the world´s leading online services providers, including payment solutions, shipping carriers and more. Its web-based offering provides the most complete set of ecommerce services available, including website building, order management and marketing tools.
3dcart serves thousands of customers worldwide. Services include the tools, advice, technical support, and technology to manage an entire online operation successful. Established in 1997, 3dcart´s entire operation including product development and technical support is U.S. based in their Tamarac, Florida offices. Today, 3dcart is an Inc. 5000 company, a Visa PCI Certified provider and a pioneer in Mobile Commerce and Social Marketing, with over 16,000 successful clients, including The New York Times, Candy.com, Blue Diamond®, IdealBaby.com and many others.
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