simplifyMD CEO Michael Brozino Featured in HIStalk Practice Interview on EHR Market
simplifyMD has been making certified EHR software adoption easier for many physicians using a “Your forms, Your charts, Your workflow” technique. Michael Brozino, CEO gives insight into the EHR software market and keys to simplifyMD’s success.
Atlanta, GA (PRWEB) March 29, 2013
Michael Brozino, CEO of simplifyMD, was featured in a March 26th interview on HIStalkpractice.com, which is billed as healthcare IT´s most popular website. simplifyMD provides a simple experience to Electronic Health Records (EHR) management for primary care and many other specialties through an EHR that mirrors the physician´s chart, uses the physician´s forms, and preserves the physician´s workflow.
In the interview, Brozino addresses the major issues affecting the health IT industry, including the proliferation of HIT companies, the impact of meaningful use on specialty practices and privacy issues. He also talks about simplifyMD´s involvement in one of the industry´s major trends: the growing demand for replacement EHRs.
“Practices made their (EHR purchasing) decisions based on the three Ps: panic, promises, and price. They knew they needed to get to attestation and they were in a state of panic. A lot of companies were making a lot of promises, which vaporized during actual use. And since everyone is looking for a good deal, it was natural to select the low price solution.”
Brozino continues, “Now they are reluctantly looking at replacement products and it´s a much wiser marketplace. After being forced to adapt to how their EHR software worked, physicians are seeking a solution that allows them to maintain their practice´s workflow while still moving towards Meaningful Use Stage 2 certification.”
simplifyMD is currently focused on Meaningful Use Stage 2 certification, with development work well underway. “All requirements will be met over the next two releases,” Brozino says. “And because we push those releases out automatically through our cloud-based platform, the impact on our customers will be minimal.”
Atlanta-based simplifyMD understands the stress and complexity physicians can encounter when buying and deploying traditional EHR systems. simplifyMD provides a simple experience to Electronic Health Records (EHR) management for primary care and many other specialties through an EHR that mirrors the physician´s chart, uses the physician´s forms, and preserves the physician´s workflow. simplifyMD´s cloud-hosted EHR streamlines operational workflow, lowers operating costs and increases revenue without disruption to the medical practice. To learn more, please visit http://www.simplifymd.com.
For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2013/3/prweb10582254.htm