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Attunity Extends Multi-Year OEM Distribution Agreement With World-Leading Software and IT Corporation

May 8, 2013

BURLINGTON, Massachusetts, May 8, 2013 /PRNewswire/ –

Attunity Ltd. (NASDAQ CM: ATTU), a leading provider of information availability
software solutions, announced today that it has extended its multi-year OEM strategic
distribution agreement with one of its partners, a world-leading software and IT
corporation. As part of the extension, the new structure of the agreement improves the
pricing terms for license, support and maintenance revenues. This includes a higher
royalty percentage, offering Attunity a greater share of revenue from each OEM
transaction, as well as allowing Attunity to benefit from increased maintenance revenues
on a recurring basis.

Under the OEM agreement, the partner embeds Attunity’s data connectivity software as
part of its data and information lifecycle management product line. This product line
enhances the partner’s offerings to support a broader variety of platforms and enables
solutions such as data archiving, test data management, and application retirement.
Revenues from this OEM agreement are expected to be recognized starting in the third
quarter of this year.

“Building long-term strategic partnerships with one of the largest companies in the IT
industry is an important part of our business and overall growth strategy,” stated Shimon
Alon, Chairman and CEO of Attunity. “This partner has extended and expanded the use of
Attunity software over the years, making it part of multiple solutions. This renewed OEM
agreement reinforces our unmatched focus on quality, service and partner success.”

About Attunity
Attunity is a leading provider of information availability software solutions that enable
access, sharing and distribution of data across heterogeneous enterprise platforms,
organizations, and the cloud [http://www.attunity.com/solutions/cloud-solutions ]. Our
software solutions include data replication
[http://www.attunity.com/products/attunity-replicate ], change data capture
[http://www.attunity.com/products/attunity-cdc ] (CDC), data connectivity
[http://www.attunity.com/products/attunity-connect/data-connectivity ], enterprise file
replication [http://www.attunity.com/products/attunity-efr-r1-r ] (EFR),
managed-file-transfer [http://www.attunity.com/products/attunity-mft-rmft ] (MFT), and
cloud data delivery [http://www.attunitycloudbeam.com ]. Using Attunity’s software
solutions, our customers enjoy significant business benefits by enabling real-time access
and availability of data and files where and when needed, across the maze of heterogeneous
systems making up today’s IT environment.

Attunity has supplied innovative software solutions to its enterprise-class customers
for nearly 20 years and has successful deployments at thousands of organizations
worldwide. Attunity provides software directly and indirectly through a number of partners
such as Microsoft, Oracle, IBM and HP. Headquartered in Boston, Attunity serves its
customers via offices in North America, Europe, and Asia Pacific and through a network of
local partners.

For more information, visit http://www.attunity.com or our In Tune blog
[http://www.attunity.com/blog ] and join our community on Twitter
[http://www.twitter.com/attunity ], Facebook [http://www.facebook.com/attunity ], LinkedIn
[http://linkd.in/attunity ] and YouTube [http://www.youtube.com/attunity ].

Safe Harbor Statement
This press release contains forward-looking statements within the meaning of the “safe
harbor” provisions of the Private Securities Litigation Reform Act of 1995 and other
Federal Securities laws. Statements preceded by, followed by, or that otherwise include
the words “believes”, “expects”, “anticipates”, “intends”, “estimates”, “plans”, and
similar expressions or future or conditional verbs such as “will”, “should”, “would”,
“may” and “could” are generally forward-looking in nature and not historical facts. For
example, when we discuss Attunity’s ability to benefit from an increase in recurring
maintenance revenues, we are using a forward-looking statement. Because such statements
deal with future events, they are subject to various risks and uncertainties and actual
results, expressed or implied by such forward-looking statements, could differ materially
from Attunity’s current expectations. Factors that could cause or contribute to such
differences include, but are not limited to: our reliance on strategic relationships with
our distributors, OEM and VAR partners, including Microsoft, and on our other significant
customers; risks and uncertainties relating to acquisitions, including costs and
difficulties related to integration of acquired businesses; our liquidity challenges and
the need to raise additional capital in the future; timely availability and customer
acceptance of Attunity’s new and existing products, including Attunity Replicate and
Attunity CloudBeam; changes in the competitive landscape, including new competitors or the
impact of competitive pricing and products; a shift in demand for products such as
Attunity’s products; the impact on revenues of economic and political uncertainties and
weaknesses in various regions of the world, including the commencement or escalation of
hostilities or acts of terrorism; and other factors and risks on which Attunity may have
little or no control. This list is intended to identify only certain of the principal
factors that could cause actual results to differ. For a more detailed description of the
risks and uncertainties affecting Attunity, reference is made to Attunity’s Annual Report
on Form 20-F for the year ended December 31, 2012, which is on file with the Securities
and Exchange Commission (SEC) and the other risk factors discussed from time to time by
Attunity in reports filed with, or furnished to, the SEC. Except as otherwise required by
law, Attunity undertakes no obligation to publicly release any revisions to these
forward-looking statements to reflect events or circumstances after the date hereof or to
reflect the occurrence of unanticipated events.

(c) Attunity 2013. All Rights Reserved. Attunity is a registered trademark of Attunity
Inc. All other product and company names herein may be trademarks of their respective
owners.

        Press contact:
        Melissa Kolodziej
        Director of Marketing Communications
        Attunity
        melissa.kolodziej@attunity.com
        Tel: +1-781-730-4073

SOURCE Attunity (UK) Ltd


Source: PR Newswire