Thermos® Launches Pinterest Boards With “Fill It! Pin It! Win It” Contest
Sweepstakes asks fans to engage by suggesting recipes to fill their favorite Thermos brand products
SCHAUMBURG, Ill., May 30, 2013 /PRNewswire/ — Thermos L.L.C. has announced the brand’s debut on Pinterest by launching the “Fill it! Pin it! Win it!” sweepstakes. Thermos is asking “pinners” to enter by repinning selected product photos and suggesting what recipe they would make to fill the pictured Thermos brand product. Three weekly winners will walk away with $100 Visa® gift cards for their participation.
“We are pleased to expand our social media presence on Pinterest as we recognize this is where our fans are spending a significant amount of time, both pinning the things that they love and connecting with brands,” said Julie Ryan, vice president of marketing, Thermos L.L.C. “The sweepstakes is a great way to engage with our followers in the digital space and reward them at the same time.”
Thermos will pin two new images each week of the contest on the “Fill it! Pin it! Win it!” Pinterest board. Followers are asked to repin one of the images for an entry in the sweepstakes. Pinners can gain an extra entry for including a link to their “Fill it” recipe suggestion in the pin description. In addition to following Thermos on Pinterest and repinning the featured images, entrants must also register at https://www.facebook.com/Thermos/ to be entered for that week’s $100 prize.
The “Fill it! Pin it! Win it!” sweepstakes begins on May 30, 2013 and ends on June 20, 2013. For more information, including sweepstakes official rules and regulations, visit www.facebook.com/thermos.
Since 1904, Thermos has provided unique solutions for keeping food and beverages hot, cold and fresh. Today, Thermos is a global manufacturer of an expanding range of innovative portable food and beverage containers that provide a more comfortable, enjoyable eating and drinking experience for people on the go. Visit Thermos.com, Facebook.com/Thermos, and @Thermos on Twitter.
Contact: Krista Cortese
3rd Coast PR
SOURCE Thermos L.L.C.