sSnapp! Social Commerce Platform Monetizes Customer Relationships
Amplify traditional marketing channels by tapping existing customers’ social networks.
Las Vegas, Nevada (PRWEB) June 19, 2013
Social Media Gateways, Inc. (SMG) specializes in providing the newest technology in social media commerce (sCommerce). The revolutionizing sSnapp! platform by SMG Marketing integrates all major social networking and pushes out social promotions and viral campaigns that create customer loyalty. sSnapp! also increases the customer base by leveraging the ever expanding big data from identified Social Influencers.
“Demand is fierce for software and consulting services that let companies make sense of social promotional results. Knowing exactly who is promoting your brand is a busy and tedious process for marketers.” said Anthony “Bert” Bertino, CMO Dakota Nation Gaming Enterprise (DNGE). (sSnapp! was referred to in his article in Indian Gaming Magazine, 5/13)
Recently, the Dakota Magic Casino & Resort, part of Dakota Nation Gaming Enterprise, used the sSnapp! sCommerce platform provided by SMG Marketing to amplify their destination resort´s reach to its extended customer network. The gaming, golf, spa resort, and entertainment properties provide fertile ground for customer engagement, so Dakota Magic chose the sSnapp! contest module to engage their guests. Using sSnapp!, customers entering the Dakota Magic contest automatically received a certificate code that they could instantly redeem at the various DNGE properties. In addition to the social media exposure, sSnapp! marketing increased optimization of the DNGE´s websites and portals within major search engines by increasing social influencer driven visits.
Many firms make attempts at social networking for marketing their products and services. By teaming up with SMG Marketing and deploying sSnapp!, Marketing Managers can fine tune their social marketing to target clients more effectively and increase the value of digital relationships. It can be difficult for organizations to understand the point of purchase or the relationship between brand and retailer, and at some point, social media marketing efforts will need to be measured similarly to the way television commercials are measured by the likes of Nielsen. sSnapp! provides the hospitality industry with additional ways to measure results with a potent combination of sCommerce marketing tools and sophisticated real-time analytics that have demonstrated consistent increases in customer engagement.
To learn more about SMG Marketing visit SocialMediaGateways.com. To learn more about sSnapp!, visit sSnapp.com. To learn more about Dakota Nation Gaming, visit DNGE.com.
About SMG: SMG is a leading niche innovator of mobile social commerce technologies. The Las Vegas, NV, company specializes in cloud-based social commerce solutions for enterprise and small business in the hospitality, retail, sports, and entertainment sectors. The company has worked with brands such as Pepsi-Cola in association with Pepsi Bottling Ventures and Herschel Walker´s Famous 34 Pub & Grill, among others. Through their Silicon Valley advisory board, SMG has received private angel financing and recently opened their product development office in Palo Alto. SMG is considered a top company to watch in 2013.
For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2013/6/prweb10849307.htm