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Appnovation Highlighted in Digital Clarity Group’s 2013 Guide on Web Content & Customer Experience Management

August 13, 2013

New DCG Report shows that strategic web, mobile and technology agencies, like Appnovation Technologies, are key to successfully delivering positive digital customer experiences.

Vancouver, British Columbia (PRWEB) August 13, 2013

Appnovation Technologies is pleased to announce its inclusion as one of the forty two service providers profiled in the North American debut of the Digital Clarity Group’s (DCG) Guide to Service Providers for Web Content and Customer Experience Management. The goal of the DCG report is to shift the focus of buyers from the variances in the different technologies used, to getting them to understand the importance of selecting the right agency/systems integrator/development services provider for web content management (WCM). Due to the wide variation of skills, competencies and approaches employed in this space, the DCG guide will help buyers to be able to clearly distinguish, at a high-level, the differences and how it relates to their own needs when it comes to customer experience management (CEM).

“Customer experience management is hard, complicated, and new,” said Dr. Tim Walters, Partner and Principal Analyst at DCG. He went on to say, “very few organizations have all of the in-house resources necessary to deploy the technologies, formulate the strategies, and optimize the outcomes. Most companies should – and will – turn to external service providers for assistance.”

Another Partner and Principal Analyst from DCG, Cathy McKnight says “The customer experience imperative is clear. Organizations must create connected digital content experiences across all of the channels they manage. Successful deployment of these tools requires true expertise and, most of all, experience. Selecting the right service provider to help deploy these solutions can make or break an organization’s plan.”

In the report, Appnovation is recognized as both a Digital Agency and Systems Integrator. DCG’s own point of view on Appnovation describes the firm as “A dedicated and highly skilled open source systems integrator, Appnovation has core content management and mobile application capabilities, and it understands the importance of delivering these via an exceptional user interface.”

“This report does a good job pointing out what potential buyers should be aware of and questions they should ask when it comes to selecting service providers in the WCM and CEM space,” said Arnold Leung, CEO of Appnovation Technologies. Mr. Leung went on to say, “Appnovation prides itself on using experienced professionals and proven methodologies on all its design, development and consulting engagements. We maintain clear lines of communication with our clients and always favor a collaborative approach when it comes to projects. Even after an engagement has ended, Appnovation is always available to our clients as a trusted advisor to educate, answer questions and/or provide support as needed.”

About Appnovation Technologies Inc.

Appnovation builds web, intranet and mobile applications using the open source stack. We specialize in Drupal, Alfresco, HTML5 frameworks, Hadoop, MongoDB and MuleSoft. Our Drupal development experience focuses on the development of corporate, community and E-Commerce web sites. Our Alfresco expertise focuses on the creation of content rich web sites with complex publishing controls. Our mobile development experience focuses on using HTML5 technologies to deliver both native and web applications to any mobile platform including iOS, Blackberry and Android devices.

For more information regarding Appnovation Technologies, please visit http://www.appnovation.com/.

For the original version on PRWeb visit: http://www.prweb.com/releases/2013/8/prweb11020895.htm


Source: prweb



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