Last updated on April 23, 2014 at 17:36 EDT

Digisoft Technology Supports Landmark Content Distribution Program In South Africa

November 11, 2013

CORK, Ireland, November 11, 2013 /PRNewswire/ –

12th November 2013, CAPE TOWN, South Africa – Digisoft.tv wins new deal which will
revolutionise the entertainment and education market in Africa.

Digisoft.tv (Ireland) and Discover Digital (South Africa) have signed a development
and agency agreement at Africa Com earlier today, in the presence of the Irish Minister
for Trade and Development Joe Costello T.D, who is leading an Enterprise Ireland Trade
Mission to South Africa and Nigeria. The focus of the mission will be growth sectors such
as e-Learning / education, financial services technologies and telecoms.

In essence the Discover Digital and Digisoft.tv program promotes OTT (Over The Top)
Video supporting the distribution of TVOD educational and entertainment content in hard to
reach and less connected environments.

Digisoft.tv will manage this development effort from their headquarters in Cork,
Ireland. Pat Mc Donagh, Chairman, Digisoft.tv said “This agreement represents a
significant milestone for the African market, which has much potential. However it needs
unique solutions which we can supply using a combination of Digisoft.tv’s technical
expertise in the entertainment and education market, along with the vision of Discover
Digital to make this agreement and overall solution possible.”

“The agreement between Digisoft.tv and Discover Digital will create jobs in both
Ireland and Africa,” said Joe Costello, Minister for Trade & Development. “It marks
Digisoft.tv’s entry into the African market, which is increasingly a key growth market for
Irish companies. Indeed, as the dynamic South African economy continues to grow, so too do
the opportunities for Irish companies to win new business”.

Discover Digital’s Chairman, John Watson said, “We are delighted to cement our
development and agency agreement with Digisoft.tv. The African market, offers a unique
opportunity for a hybrid OTT and digital content delivery offering. We have been very
selective in choosing development partners that have proven capabilities in meeting the
high standards expected by content owners and the consumer. Digisoft.tv have continuously
demonstrated this ability and collectively we have the capacity to deliver the unique
product and offering required for Africa. We aim to be a key player in the VOD
entertainment market in partnerships with both fixed line and mobile network operators and
provide greater access to key educational content.”

About Digisoft.tv

Digisoft.tv Ltd is a global provider of hybrid IPTV software ecosystems for MSOs under
the Iris Brand. Iris products support common broadcast standards (DVB, ISDB-T, ATSC)
enhancing them with HbbTV/HTML 5.0 to deliver VOD and App Stores. The Company also
provides educational platforms to aid the proliferation of digital learning resources. Our
key activities include software provision, managed service and professional services for
brands such as Vodafone, PMT and VideoEzy. As well as educational apps and sophisticated
search platforms. The company maintains headquarters in Ireland with sales offices around
the world.

About Discover Digital

Discover Digital (Pty) Ltd will launch a full OTT Transactional Video-on-Demand (TVOD)
and Subscription Video-on-Demand (SVOD) solution for the Sub-Saharan African market in
2014. Our platform and business model has been designed specifically for the African
market, delivering a hybrid solution that will ensure greater access to content for
consumers who are connected via fixed or mobile networks.

        Digisoft.tv Media Contact
        Pam Dorney
        Head of Marketing and Communications
        E-mail: pdorney@digisoft.tv
        Tel. +353-21-491-7272

        Discover Digital Media Contact
        Despina Harito
        Email: despina@text.co.za
        Tel: +27-11-452-1840
        Cell: +27-84-453-1755

SOURCE Digisoft.tv

Source: PR Newswire