DNS Made Easy Sees 30% Increase in Traffic on Black Friday
DNS Made Easy noticed a 30% increase in traffic on Black Friday. With a surge in online shopping on Black Friday, Cyber Monday, and the rest of the holiday season, redundancy and speed are crucial components for success in online sales.
Reston, VA (PRWEB) December 05, 2013
DNS Made Easy (dnsmadeeasy.com), the leading provider of enterprise IP Anycast Managed DNS services, noted a 30% increase in DNS across their IP Anycast network on Black Friday. The surge in network traffic is a direct result of ecommerce related traffic that has become a huge factor in holiday shopping over the past few years.
According to the National Retail Federation, 77% of US retail companies have fewer than 10 employees and 95% of retail companies have just one location. This means that reliance on the Internet is huge for these small businesses. DNS Made Easy caters to companies of all sizes, including small business owners who run boutique retail companies. DNS Made Easy is able to offer true enterprise quality services to clients of various sizes since they offer their services at rock bottom prices to increase ROI (return on investment) for their clients. The company also works with big retailers who have large revenue streams. These larger retail clients also rely heavily upon online shopping. Regardless of a company’s size, a strong, reliable, and fast online presence is crucial, especially during the holiday season.
There has been a significant increase on relying upon ecommerce for sales. Black Friday was a huge day for online shopping this year. Retailers saw a 15% increase in online spending on that day alone. The same thing is being anticipated for sales on Cyber Monday. In less than a decade sales on this particular day have tripled, and it is estimated that sales will be well over $1.8 billion for 2013.
DNS Made Easy is a trusted DNS service provider for online retailers. The company provides the best redundancy and the fastest speeds in the industry.
“Online shopping has exploded over the last decade, and it’s only going to become increasingly more important with each passing year. That is why we are proud of our redundancy and our speeds – these two things are must-haves for small, medium, and large retail outfits. We hope it is a successful holiday shopping season for our clients, and we are happy to offer them the best services out there,” Steve Job, President of DNS Made Easy, said.
To learn more about DNS Made Easy’s services, please visit the company’s website: http://www.dnsmadeeasy.com.
About DNS Made Easy
DNS Made Easy is a subsidiary of Tiggee LLC, and is a world leader in providing global IP Anycast enterprise DNS services. DNS Made Easy implemented the industry’s first triple independent Anycast cloud architecture for maximum DNS speed and DNS redundancy. Originally launched in 2002, DNS Made Easy’s services have grown to manage hundreds of thousands of customer domains receiving well over 8.0 billion queries per day. Today, DNS Made Easy builds on a proud history of uptime and is the preferred DNS hosting choice for most major brands, especially companies that compare price and performance of enterprise IP Anycast alternatives.
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