LINE Adds 2M New Users Within 24 Hours After WhatsApp Experiences Network Outage
LOS ANGELES, Feb. 24, 2014 /PRNewswire/ — LINE Corporation, owner and operator of the free call and messaging app LINE, benefited from Facebook’s surprising move to acquire WhatsApp last week with a new daily record logging 2 million new users in 24 hours after WhatsApp suffered a significant network outage over the weekend. During the WhatsApp outage, LINE new daily register users spiked at a rate of five times more than usual in North America, South America and Europe.
This outage, along with concerns over user security and privacy issues, proves why LINE is a stronger and safer alternative to WhatsApp and other mobile messaging upstarts such as Telegram. LINE’s established base of over 360 million members globally, along with a robust and growing presence in Europe and South America, showcases why this growth spurt is even more significant. Although the platform saw a sharp increase in new subscribers and a surge of usage this weekend, LINE did not experience any outage or technical issues.
LINE has planned for large and sudden increases of membership to ensure its users experience flawless operations, and can rest assured their personal information and privacy is safe. LINE ensures the highest level of security for mobile messaging applications through total encryption of messages, and utilizes a global standard operational system, which allows LINE to securely handle over 9.2 billion messages per day.
“Our growth strategy has always included providing a strong network that can handle unplanned and unexpected increases in network traffic. We pride ourselves on providing a safe, secure platform that will always work when our users need it the most,” said Jeanie Han, CEO of LINE Euro-Americas. “This last weekend was proof of how strong LINE can be. Even with a sudden, record-breaking increase in users and traffic, we were able to provide the best, most reliable and secure service to all our members.”
In 2013, LINE received SOC2, SOC3 and SysTrust certification based on the five principles of service, availability, processing, confidentiality, protection of personal information to ensure its users its system is reliable, the same high level of major companies such as Google, Microsoft and Amazon. This, along with the high level of network encryption, ensures LINE is one of the most secure messaging networks that places a high value on the privacy of its users.
About LINE Corporation
LINE Corporation is based in Japan and develops and operates the LINE app for smartphones. Since launching in June 2011, the LINE app has grown into a global service used in 230 countries, ranking first in the free app category in 60 countries. LINE offers free one-to-one and group messaging, as well as free domestic and international voice and video calls. LINE also includes a wide array of social elements such as fun and expressive stickers, a personal Home, a Timeline, and numerous LINE family apps, including LINE games and LINE camera. For more information about LINE, please visit http://linecorp.com/en/.
SOURCE LINE Corporation