Ducere Technologies Launches LECHAL, the World’s First Interactive Haptic Based Footwear

March 18, 2014

HYDERABAD, India, March 18, 2014 /PRNewswire/ –

A revolution in wearable technology pioneered by an Indian enterprise

Ducere Technologies [http://www.duceretech.com ] launched the world’s first
interactive haptic footwear under their wearable technology brand LECHAL
[http://www.lechal.com ] (pronounced lay-ch-al, meaning “take me there” in Hindi).
Unveiling the brand LECHAL (an umbrella brand by Ducere Technologies for all wearable
technologies), Krispian Lawrence, Co-Founder and CEO, Ducere Technologies, introduced two
products: insoles and shoes.

http://photos.prnewswire.com/prnh/20140318/674133 )

Founded in 2011, the company aims to offer products that are intuitive and
unobtrusive, facilitating every user to evolve to higher lifestyles, reaping the benefits
of making technology work for them.

The LECHAL product pack will include a pair of footwear (insoles or shoes), a charger,
an application which can be downloaded on a smartphone (Android/IOS/Windows compatible).
Pre-bookings for LECHAL can be made on http://www.lechal.com

The footwear was initially designed to help the visually challenged with mobility
through unobtrusive means; it was soon realized that this innovation can be useful for
everyone. This thought was further developed to launch stylish footwear with an
interactive, haptic based navigational system guiding the user towards their destination
through simple vibrations in the footwear.

How does it work?


An app loaded on a smartphone pairs with the footwear via Bluetooth. The user
interacts with the app and can set a destination. The phone’s GPS is used to calculate
location data and the directions are conveyed to the user via haptics (simple vibrations)
in the footwear.


LECHAL footwear counts your steps, and tracks your calories burnt. Through the app the
user can set goals, create custom workout sessions and much more.


LECHAL footwear allows you to tag locations, set destinations, start/stop/pause
navigation, and much more, all by executing simple foot gestures.

LECHAL Initiative

Another well-meaning thought behind launching lifestyle tech-enabled footwear was to
subsidize the cost of the footwear for the visually challenged. Higher sales of the
stylish LECHAL footwear would substantially reduce the cost of footwear meant for the
visually challenged, who can use the footwear to assist them in navigating their way on
their own.

Today, Ducere, and its brand LECHAL, is recognized globally as an innovative brand in
wearable technology, winning several awards & recognitions, including being presented at
the world renowned TED conference in 2013.

For more information, please click: http://www.lechal.com/press-release

To speak with a spokesperson, please connect with:

Richa Seth@ +91-9930143531

        Media Contact:
        Vikram Kharvi
        Tel: +91-9930143550
        Email: vikram.kharvi@adfactorspr.com



SOURCE Ducere Technologies

Source: PR Newswire

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