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Paul Wiefels Appointed to Serve on Board of Directors for Radiient Technologies

November 13, 2007
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Radiient Technologies, Inc., an emerging leader in wireless surround sound for the home entertainment market, today announced the appointment of Paul Wiefels, managing director of The Chasm Group LLC, to its board of directors. Radiient specializes in using new digital and wireless technologies — such as high definition multimedia interface (HDMI) and ultra-wideband (UWB) — to develop innovative products for the home entertainment market.

Mr. Wiefels brings a wealth of leadership experience to Radiient, having assisted technology-based companies and organizations over the past 15 years to achieve leading market positions through the development and execution of effective marketing and positioning strategies. His clients include global leaders in information technology and systems; biotechnology and biomedical instrumentation; and the emerging consumer technology sector. He is the author of “The Chasm Companion,” first published by HarperCollins in 2002 as a field book to “Crossing the Chasm and Inside the Tornado,” authored by Geoffrey A. Moore.

“We are excited and honored to have Paul on our board,” said Jano Banks, Radiient’s president and CEO. “His breadth of experience and depth of strategic marketing knowledge are tremendous assets to our growing team. Paul refers to Radiient Roomcaster(TM) wireless surround-sound technology as a significant step in the realization of the ‘digital home,’ one that will cause consumers to think about home entertainment in a whole new way. We are looking forward to applying Paul’s methods to bring Roomcaster to market.”

According to Mr. Wiefels, “Radiient is well-positioned to claim a leadership role in the next phase of home entertainment by making new digital and wireless technologies for home theater easy to set up and easy to use without sacrificing fidelity or quality of service.”

Prior to joining The Chasm Group, Mr. Wiefels held management positions with Landor Associates, Ingres Corporation, and Apple. Mr. Wiefels’ career began in advertising, where he serviced accounts in the retail, consumer packaged goods, and financial services sectors. Mr. Wiefels holds a bachelor’s degree from the University of Southern California and an MBA from USC’s Marshall School of Business.

About Radiient

Radiient Technologies, Inc. was founded in July 2005 in Santa Clara, California. The company specializes in providing innovative technology and products that meet consumer needs for the emerging wireless Home Theater markets. Radiient recently launched Roomcaster(TM), an enablement platform for wireless surround sound. The foundation of Radiient’s technology is to provide compelling new applications for home entertainment that are high quality, reasonably priced, easy to set up and enjoyable to use.

For more information about Radiient Technologies, visit www.Radiient.com.

Radiient Technologies and Roomcaster are trademarks of Radiient Technologies, Inc. All other trademarks are the property of their respective owners.

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 Company Contact: Jano D. Banks President and CEO Radiient Technologies  (408) 969-9960 Email Contact  Editor Contact: Carol Traeger Public Relations Specialist DRB Partners, Inc. (408) 943-0515 Email Contact

SOURCE: Radiient Technologies