CNET Networks Announces Open Content Platform; Gives People Access to the Content They Want, Where They Want It
Posted on: Monday, 10 December 2007, 09:00 CST
CNET Networks (NASDAQ:CNET) today announced the Open Content Platform, an easy, scaleable way for CNET Networks to share content with publishers from around the web, giving consumers access to the content they want, where they want it. Through the Open Content Platform, CNET Networks can export the best content from its leading brands BNET, CNET, CHOW, GameSpot, and TV.com, and import premium content from other publishers to enhance the user experience on its own sites.
Today, consumers spend almost half of their time online visiting content1. To deliver a great user experience, publishers need to give their users the best content on the topics they are passionate about. With the Open Content Platform, CNET Networks is creating a way for premium content to flow seamlessly between publishers in five popular categories -- business, technology, food, gaming, and entertainment. Publishers can incorporate CNET Networks content through plug-and-play brand widgets available at www.cnetnetworks.com/partnerships, or work with CNET Networks to develop a customized partnership.
"At CNET Networks we are focused on creating great user experiences through premium content," said Neil Ashe, CEO of CNET Networks. "With the Open Content Platform, we are introducing a way for content to move around the web with no strings attached -- putting CNET Networks content in front of people wherever they want to consume it, and introducing new editorial voices into our branded destinations."
Partners include AOL, YouTube, and NPD Group, as well as more targeted web sites and popular blogs such as BuddyTV, Cupcake BakeShop, GeekEntertainmentTV, The Gothamist Network, Revision3, Savory Cities, Virapop.com, and Wikia.
"Savory Cities users rely on our sites to help them find the best places to eat in their city," said Chris McBride, CEO of Savory Cities. "The Open Content Platform lets us enhance our own site with great content from one of the leading food web sites, and we also benefit from the increased brand exposure of our video content on CHOW.com."
About CNET Networks, Inc.
CNET Networks, Inc. (Nasdaq:CNET) is an interactive media company that builds brands for people and the things they are passionate about, such as gaming, music, entertainment, technology, business, food, and parenting. The Company's leading brands include BNET, CHOW, CNET, GameSpot, and TV.com. Founded in 1992, CNET Networks has a strong presence in the US, Asia, and Europe.
1Source: Online Publisher's Associations Internet Activity Index, August 2007
Source: Business Wire
Related Articles
- Alcatel-Lucent Acquires Leading Content Delivery Network Provider Velocix
- Million Dollar Round Table Uses Internap Content Delivery Network to Power Multimedia Site for Exclusive Community of World's Top Financial Services Professionals
- BreakingPoint Publishes Methodology for Testing Content-Aware Network Devices
- CBS Corporation To Acquire CNET Networks, Inc.
- CNET Networks Hires Former Dennis Publishing Executive to Lead Entertainment and Lifestyle Brands
- CNET Networks Reports Third Quarter 2006 Revenue Results
- South Korea's Leading Content Delivery Network Provider Increases Resiliency and Scalability With Force10 Networks TeraScale E-Series
- CNET Networks Buys Chowhound.Com
- CNET Networks Announces ROI Measurement Tool for Internet Content Environments
 |
 |
User Comments (0)
RSS Feeds