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Formula Telecom Expands Deployed Base With Large Billing & CRM Implementation at Velcom, Belarus

Posted on: Monday, 14 February 2005, 06:00 CST

CANNES, France - 3GSM World Congress, Hall 1 Booth C13-14, February 14

/PRNewswire/ -- Formula Telecom Solutions, Ltd. (FTS), a developer and global provider of Billing and CRM solutions for the telecom industry and a member of the Formula Group , announced today it has successfully implemented its Leap Billing and CRM solution for Velcom - JV Mobile Digital Communications (MDC) Ltd., a leading GSM/GPRS operator in Belarus. This deployment enables Velcom to effectively serve its subscriber base of over 1.1 million.

FTS' Leap Billing and CRM Solution provides Velcom with unlimited expansion and scalability capacity. FTS' solution seamlessly interfaces with Velcom's IT environment, provisions new services quickly and easily and allows customer service representatives (CSRs) in more than 450 centers to register new subscribers and provide interim, up-to-date billing information.

FTS' Leap solution is a truly convergent, high performance billing and rating solution. It allows Velcom to rapidly configure and implement new services, rating and discount schemes, and its flexible framework enables unlimited growth.

Leap CRM is a full, user customizable, customer management, order management, sales and marketing solution. The system provides CSRs with on-line subscriber and service related information for maximizing customer contacts and turning every contact into a selling opportunity. It provides in-depth analysis of customer behavior and applies this knowledge to sales and marketing strategies, as well as treatment plans, resulting in improved response rates, higher qualified leads, increased customer value and lower costs.

Alexander Voytov, Velcom JV MDC Financial Director commented, "With FTS' Leap solution, Velcom is more responsive and proactive to our growing subscriber base. The project was implemented within the original budget and timeframe and its flexible framework enables us to stay ahead of the market in offering new revenue generating products."

"This completely integrated CRM and Billing Leap deployment enables Velcom to profitably expand into new content service offerings by streamlining its entire customer and order management process," said Amos Sivan, FTS' CEO. "FTS' customer-oriented solutions put us at the forefront of the industry and provide a competitive advantage for operators such as Velcom in implementing next generation services."

About Velcom

JV "MDC" (standard GSM 900/1800, GPRS) representing Velcom trademark in the market is the first GSM cellular communication operator in Belarus. Over 1,140,000 people use the services offered by the Company. The residents of all the district centers are provided with Velcom mobile communication. Velcom coverage is available on the territory inhabited by over 98% of the urban population of Belarus. Velcom network is provided in all the cities with the population over 5 thousand people. The Velcom network embraces more than 50% of the territory of the country. Velcom has the country-wide network of 24 sales and service centers in Belarus, located in Minsk, Mogilev, Gomel, Brest, Grodno, Vitebsk, Bobruisk, Baranovichi, Zhodino, Lida, Pinsk and Molodechno. Besides Velcom centers one can get activated in 453 dealers' sales points in 116 Belarusian cities and towns. Velcom subscribers have the opportunity to use international roaming service in 95 countries of the world in the network of 213 operators. Velcom is the first and the only cellular communication operator in Belarus that provides mobile services in all Minsk underground stations. For further information please visit http://www.velcom.by/en.

About Formula Telecom Solutions (FTS)

Formula Telecom Solutions (FTS) is a visionary global provider of converged end-to-end CRM and billing solutions for telecom operators and service providers. Enabling advanced voice, data and video services, FTS' integrated "triple-triple play" solutions cater to a trio of wireline, wireless and other operators, while supporting prepaid, postpaid and converged billing. FTS maintains a global presence with worldwide installations supported by sales and service offices on three continents. Combining a proven track record of on-time, on-budget project delivery with solid backing and extensive resources from the Formula Group , FTS is a CRM and billing one-stop-shop. FTS' cutting-edge solutions enable operators to increase customer acquisition, customer retention and profitability - all at a low total cost of ownership. For more information about FTS, please visit us at http://www.fts-soft.com/.

Company contact:

Inbal Friedenstein

Marketing Communications Manager, FTS Ltd.

+972-9-952-6500

inbalf@fts-soft.com

Press contact:

Josh Shuman

Ruder Finn

+972-544-676-966

josh@ruderfinn.co.il

Formula Telecom Solutions, Ltd.

CONTACT: Company contact: Inbal Friedenstein, Marketing CommunicationsManager, FTS Ltd., +972-9-952-6500, inbalf@fts-soft.com. Presscontact: Josh Shuman, Ruder Finn, +972-544-676-966,josh@ruderfinn.co.il

Source: PRNewswire

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