Tx.Com.Cn Rated Amongst the Top Ten Wireless Internet and Social Networking Mobile Websites in China
Posted on: Thursday, 28 February 2008, 12:00 CST
SHANGHAI, China, Feb. 28 /Xinhua-PRNewswire/ -- In the recently concluded "Third Award of the Top 50 Wireless Internet Websites in China," China's largest mobile social networking service platform, tx.com.cn, was once again short-listed as one of the Top Ten wireless Internet websites. This award is one of the most creditable appraisals in the wireless Internet sector in China and TX wireless group's tx.com.cn has been rated amongst the Top Ten wireless Internet websites since the first edition of the appraisal three years ago. Most of the Top Ten wireless Internet websites in China are news portals and tx.com.cn is the only mobile social networking website on the list.
Due to tx.com.cn's unique product orientation and user requirements, users are more and more inclined to make friends and do other social networking related activities through tx.com.cn. Therefore tx.com.cn was gradually upgraded from an interactive portal to a social networking platform from mid- 2007 and successfully changed its domain name from waptx to tx.com.cn. These moves have further lived up to the Company's business plans of making social networking through mobile phones a core development direction.
Huge opportunities exist in the social networking website market and social networking websites have become a new economic growth focus that is drawing attention all over the world. In America, all social networking websites, including Myspace and Facebook, have gained huge capital support and their estimated market values are all above US$10 billion. They have become websites most favored by the market and pursued by the capital market after Google.
tx.com.cn has raised funds of nearly US$10 million from venture capital firms and its registered users have numbered 27.16 million and active users surpassed 13.6 million. The number of unique users who access tx.com.cn every day has reached more than 550,000 and its total daily PV is over 180 million. As the biggest mobile social networking service in China, more than four million pieces of information are published on the website and 120,000 photos and 90,000 diaries are uploaded by users every day. Currently, the number of users continues to grow by 32,000 every day, and in respect to advertising revenues, it has cooperated with more than 180 top comsumer brands.
The success and future growth of tx.com.cn are also inseparable from the high-speed development of the mobile value-added market in China. There are more than 500 million mobile phone users in China and the number of mobile phone netizens has surpassed 50 million, which entails huge demand for social networking platforms. More and more young people born after 1985 don't like to be bound by computers, requiring more freedom to lead a life of pleasure at any time. Convenient mobile phones enable them to lose the reliance on the traditional Internet, with surfing via mobile phones becoming more and more popular. Exhibiting one's unordinary individuality at any time, making new friends conveniently, calling up old friends and establishing a circle of one's own have become a fashion label for younger generations. Such a world of self-expression and wireless association belongs to young people and tx.com.cn has great value and development prospects as the biggest mobile phone website for social networking in China.
Fred Ju, CEO of TX wireless group, believes that cooperation with social networking websites will enable users to easily understand the advantages of making friends through mobile phones. The infatuation with social networking websites is quickly shifting to the mobile phone sector and social networking websites based on the Internet such as Facebook and Myspace will inevitably shift to mobile phones too. Mobile phones will become the biggest platform for social networking websites in the future and such websites based on this platform will undoubtedly be successful in Asia.
For example, Japan's largest social networking site, mixi.jp, has now also become Japan's biggest mobile social networking website since it was established 2 years ago. It realized its IPO in September 2007 and its shares are currently valued at around US$1.5 billion. Members of Cyworld, the biggest website for social networking in South Korea, account for one third of South Korea's population and about 90% of its active users are people between the ages of 20 to 29. In recent years, it has developed into overseas markets, entering the Chinese mainland, Japan, America and Germany.
Compared with social networking websites based on the traditional Internet platforms, websites for social networking through mobile phones have many inherent advantages.
First, as individual media, mobile phones integrated "individual space," i.e. the foundation for social networking websites, with mobile phones revolutionizing social networking. The timeliness of mobile phones uplifted online social networking to a more dynamic position. Users can use mobile phones to surf, take photos, upload files, produce text, video or audio content, and publish them in time to share with friends, while also seeing others' lives and experiences, making comments and expressing their opinions more readily at any time without the limitations of traditional websites and equipment.
Users don't need to access tx.com.cn by downloading software and they can access tx.com.cn directly via their mobile phone. Everyone can participate in social networking through their mobile phones and timely transmissions will be more exciting than doing it through a PC and the uses will also be more extensive.
Second, communications can be maintained on mobile phone websites whether social networking is virtual or actual. Compared with the complicated user certification process on PCs, mobile phone numbers serve as the users' single most easily certified identification. As such, anyone can get an ID certification after registering their mobile phone number. The business features of Tinsia.com also include communication tools developed according to the characteristics of mobile phones to satisfy different communication needs, such as news, diaries, chatting, pictures, comments, messages and greetings. No matter how you want to forge a relationship, tx.com.cn provides you with the most convenient way to communicate.
Finally, tx.com.cn has also introduced services for social networking groups. Users can find small circles with various characteristics very conveniently through the mobile phone website. Users can upload relevant news, blogs, photos, videos, comments within their favored groups through the mobile phone website in order to share them with friends within the same groups. tx.com.cn has introduced position-based groups according to the characteristics of users' mobile phones that enable you to find people near you and enjoy more detailed services than the service of just telling you who is in the same city. tx.com.cn takes it one-step further by providing more detailed breakdowns that allow you to find friends on the same road, in the same building, in the same residential area or at the same subway station, etc.
TX Wireless Group boasts one of the earliest wireless Internet companies in China and has accumulated rich user resources thanks to many years' of successful operation.
For more information, please contact: Nora He, VP-Marketing TX Wireless Group Tel: +86-21-6267-6611 x108 Email: nora@tx.com.cn
TX Wireless Group
CONTACT: Nora He, VP-Marketing of TX Wireless Group, +86-21-6267-6611x108, or nora@tx.com.cn
Source: PRNewswire
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