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Gateway Makes It Easier for Consumers to Order Their Perfect PC; New Line Supports Intel Pentium 4 600 Series 64-Bit Processors

Posted on: Thursday, 24 February 2005, 15:00 CST

IRVINE, Calif., Feb. 24 /PRNewswire-FirstCall/ -- Gateway today introduced through its direct sales channel a complete new line of desktop PCs that can be customized with the widest selection of options the company has ever offered, including new Intel(R) Pentium(R) 4 600 series 64-bit processors.

(Logo: http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGO)

Gateway customers who visit http://www.gateway.com/ or call 1-800-GATEWAY will be able to select the features that best fit their needs, including a choice of up to six options per category, including processors, displays, memory, hard drives, optical drives, speakers, audio cards, graphics cards, digital media readers, keyboards and software.

"Most consumers and professionals are pretty savvy about what they need in a PC -- and this new line will let them be even more discerning," said Marc Demars, Gateway's senior director of product marketing. "Thanks to the company's efficient business model and flexibility, Gateway customers can personalize their PC systems with the upgrades they want and eliminate the extras they don't need. As a result, our customers can decide to integrate an advanced double-layer DVD+/-R/RW multi format drive into an entry level PC. Or, they may want to customize their PC with the latest 64-bit Intel 600 Series Processors, the highest performance graphics and audio cards to optimize their game playing experience."

Gateway 9310: Performance-Driven, Cool and Quiet

The Gateway(R) 9310 Series PCs deliver the latest technology and premium features for consumers who want a system that provides cutting-edge technology for games, digital video editing and other demanding applications. All of the 9310 Series PCs are based on the unique patent-pending design that optimizes Intel's BTX (Balanced Technology Extended) architecture, resulting in a quieter and more reliable PC. Gateway's BTX PCs circulate up to three times more air than traditional PCs, so internal components like processors, hard drives and graphics cards are cooled more efficiently -- resulting in improved system reliability.

The Gateway 9310 Series PCs build on Intel's BTX design to incorporate large, slow-speed fans which provide whisper-quiet operation. Also, the overall performance is improved by the design, which better cools PCI Express video cards that face into the wind tunnel. This design also allows the highest end video cards to occupy only one slot, instead of two, leaving an additional slot for gamers and power users to fill. Gateway's innovative BTX case is ready for expansion with seven bays and five PCI slots (one PCI Express x16, three PCI and one PCI Express x1 slot.)

The Gateway 9310 Series incorporates the latest technology, including the new Intel Pentium 4 600 series processors that are ready to support 64-bit software using Intel(R) Extended Memory 64 Technology. Hyper Threading Technology(1) makes it easier and faster to take on several tasks, such as burning a music CD while viewing digital photos or working on a spreadsheet. Also, the new 9310 Series PCs using the new Intel processors have twice the cache for improved performance, enhanced power management and improved virus protection.

These new PCs can be customized with the latest high-end features for optimum performance and functionality. Customers can choose several options of LCD flat panel and CRT displays, SATA hard drives, up to 4GB of DDR2 memory, and up to 500GB of storage(2). The systems also feature the latest in networking technology -- integrated Gigabit (10/100/1000) Ethernet -- to ensure a fast network connection.

Digital media and gaming are enhanced by all the choices offered in the Gateway 9310 Series. Customers can choose from dedicated graphics cards from both ATI and nVidia to get realistic gaming images and enhanced graphics playback. Also, customers can choose between Intel High Definition Audio for high-fidelity 7.1 surround sound or a 24-bit SoundBlaster Audigy2 ZS sound card. Customers can select from multiple optical drives, including a 16X double-layer DVD+/-RW multi-format drive that can burn up to 8.5GB of data on double-layer DVD media, as well as an 8-in-1 memory card reader.

The Gateway 9310 Series is offered in several recommended configurations that are priced starting at only $1,099.99.

Other New Gateway PCs Range from Value to Performance Systems

Customers looking for a PC that can deliver the right features and performance at competitive prices have the choice of several new Gateway PCs, all of which can be customized to meet the user's specific requirements. Like the Gateway 9310 Series, the entire line of Gateway PCs can be customized with a wide selection of hardware options including processor, display, memory, hard drive, digital media manager, optical drive, audio solution, speakers, keyboard and mouse.

* Gateway 3310S: Starting at just $499.99, this PC features several

choices of Intel(R) Celeron(R) processors. It also includes

integrated Intel Extreme Graphics 2 with graphics performance that is

up to 45 percent higher than systems using Intel's previous generation

graphics engine. The PC delivers excellent performance for email, web

browsing, word processing and other productivity functions.

* Gateway 5310S: Delivering added performance at a very competitive

price, the Gateway 5310S features Intel Pentium 4 processors and the

latest Intel integrated graphics, which provides up to 10 times the

graphics performance of the Gateway 3310S. In addition to the choice

of several Pentium 4 processors, the PC includes up to 2GB of DDR

SDRAM, as well as premium technology, such as SATA hard drives, Intel

5.1 surround sound audio, and Intel Graphics Media Accelerator 900

with up to 128MB of shared DDR memory. The PC is priced starting at

only $599.99.

* Gateway 7310S: The Gateway 7310S is ideal for consumers who want

additional power and performance for high-end gaming and multitasking.

The PC includes Intel Pentium 4 processors with Hyper Threading(1)

technology, PCI Express, SATA hard drives running at 7200 RPM, and

supports up to 2GB of DDR SDRAM. High-definition Intel 5.1 surround

sound audio further enhances the entertainment experience. Plus, the

PC can also be expanded with high performance PCI Express graphics.

The PC is priced starting at just $799.99.

The Gateway 9310 series, 7310S, 5310S and 3310S PCs come standard with Microsoft(R) Windows(R) XP Home Edition. Windows XP Professional and Microsoft Office can be selected as an upgrade if desired. The new PCs are supported by the company's standard limited warranty options(3). Additional service and support options are available.

Gateway's commitment to quality and reliability is evident in its award-winning line of PCs as well as in its exceptional service and support programs. The company's extensive online support center helps customers maximize their PC investment; it gives them easy access to customer support representatives and information on important issues such as warranties, technical issues and upgrading.

Gateway offers a pro-active service tool called BigFix(R) at no charge on all its PCs. With the customer's permission, BigFix identifies and sends messages offering updates and general PC maintenance. Additionally, the Gateway System Recovery solution offers all customers the ability to easily recover drivers, applications or the full factory image. The Gateway System Recovery solution provides advanced recovery capabilities that are always available, so consumers experience less down time in the event of a system issue. Unlike other recovery systems, Gateway's solution lets customers restore the factory software image while maintaining all data files stored on the PC. Back-up options and restore procedures are simple, thanks to Gateway's easy-to-understand recovery guide and system recovery interface.

Gateway PCs also come with the Gateway Internet Security Shield. It protects the computer from viruses and other unwanted issues with Norton Internet Security(4) 2005 (Anti-Virus, Anti-Spam, Firewall and Parental Control) and McAfee Anti-Spyware(4).

About Gateway

Since its founding in 1985, Irvine, Calif.-based Gateway has been a technology pioneer, offering award-winning PCs and related products to consumers, businesses, government agencies and schools. After acquiring eMachines in early 2004, Gateway is now the third largest PC company in the U.S. and among the top ten worldwide. The company's value-based eMachines brand is sold exclusively by leading retailers worldwide, while the premium Gateway line is available at major retailers, over the web and phone, and through its direct and indirect sales force. See http://www.gateway.com/ for more information.

All offers subject to change without notice or obligation and may not be available through all sales channels. Prices exclude shipping and handling. Applicable taxes extra. Gateway Terms and Conditions of Sale apply. Intel, Pentium and Centrino are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. Other product or service names mentioned herein are the trademarks of their respective owners.

(1) Performance may vary. See http://www.intel.com/ for additional information.

(2) Accessible capacity varies; MB = 1 million bytes; GB = 1 billion

bytes.

(3) Limited warranties and service agreements apply; visit gateway.com

or call 1-800-846-2000 for a free copy. May not be available in all

locations. Phone charges may apply for tech support.

(4) 90 days of LiveUpdate feature included. Internet connection

required.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20020930/LAM050LOGOAP Archive: http://photoarchive.ap.org/PRN Photo Desk, photodesk@prnewswire.com

Gateway, Inc.

CONTACT: Media, Lisa Emard of Gateway, Inc., +1-949-471-7705,lisa.emard@gateway.com

Web site: http://www.intel.com/

Web site: http://www.gateway.com/

Source: PRNewswire-FirstCall

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