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Marketers Look Forward to Search Engine Strategies (SES) San Jose

Posted on: Monday, 14 April 2008, 12:00 CDT

Incisive Media announced today that it is returning to the Silicon Valley with its ever-popular Search Engine Strategies (SES) San Jose Conference and Expo. Search marketer alumni and newcomers alike will converge at the San Jose Convention Center, August 18-21 2008, to hear about the latest industry developments. Those who register by April 29, 2008 will save $600 on a Platinum Passport, which includes expo hall passes.

Celebrating its 10th year, this exciting event features dozens of educational sessions and intensive workshops by some of the industry's most notable search experts. Savvy marketers from around the country look forward each year to this event to glean the latest techniques for generating quality leads and staying ahead of the competition in search engines. This year's event will teach attendees how to:

List web sites for free and through paid placements

Get free "organic" traffic by building a site that pleases search engines and your visitors

Efficiently purchase listings guaranteed to rank your company at the top of search engine results

Calculate the ROI of your search marketing efforts by tracking your visitors from the time they hit your site until they buy

Improve conversion rates

Build links that generate traffic

Avoid penalties for spamming search engines

Profit from the evolving world of web search

Additionally, no experience at Search Engine Strategies San Jose is complete without experiencing the annual Google Dance, taking place Tuesday night, August 19th, at the Googleplex in Mountain View, CA. For registered SES attendees, Google opens its doors to a night of free tours, music, games, and other unabashed fun. The WebMasterRadio.fm Search Bash will also be held Wednesday, August 20th, where open bar, food, music, and all sorts of other fun surprises are be expected.

New editions to the San Jose show include the Moniker Domain Auction, a live, in-person event that provides sellers and buyers the opportunity to trade, sell, buy, or renew domain names. Additional details are forthcoming. The first ever SES Awards will also prevail, where Search Engine Strategies will celebrate 10 years of search education and training by recognizing some of the most talented and influential companies, products and campaigns.

For additional information about SES San Jose 2008 and other conferences in the series, visit www.SearchEngineStrategies.com. To register early for SES San Jose 2008 visit http://searchenginestrategies.com/sanjose/registration.html.

About Incisive Interactive Marketing LLC -- A Division of Incisive Media PLC

Incisive Media PLC is a specialist business information provider, based in the UK with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. Funds advised by Apax Partners, a leading global private equity group, recently completed the successful de-listing of Incisive Media from the London Stock Exchange alongside the existing management.

Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired in 2005.

Source: Business Wire

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