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Waking Up The Memories; GetBack Offers Visitors a Virtual Flashback

Posted on: Thursday, 24 April 2008, 15:00 CDT

LOS ANGELES, April 24 /PRNewswire/ -- GetBack Media (http://www.getback.com/) announced today the launch of a multi-media social networking destination that captures the most memorable pop-culture events of the 60's, 70's, and 80's, and revives them through a rich media and community experience. GetBack.com is a web portal that creates a virtual time-warp which enables users to travel through the decades via a comprehensive web site that features dedicated channels packed with content, interactivity, community, and commerce.

GetBack has partnered with Getty Images (http://www.gettyimages.com/), Universal Music Group, Warner Music Group, All Media Guide, Intellivision, ScreenPlay Inc.(http://www.screenplayinc.com/), ImageState, AP STATS and more, unearthing a digital time capsule of media content. GetBack.com has assembled one of the most extensive collections of music, movies, television, fashion, lifestyle and games, and incorporated them into a themed site where people can experience the past and connect with others.

"We set out to create a social media experience that will resonate with pop culture enthusiasts of all ages. We are creating a feel good experience for our users: listening to music, looking at album art, remembering their favorite films, playing games," states Chris Dominguez, President, of GetBack Media. "We developed GetBack to connect users to a digital reincarnation of year's past in an emotional and impactful way."

GetBack is not just about the past. The editorial team relates daily current events to iconic moments in history. Upon entry into GetBack.com, users are greeted by a montage of everything 60's, 70's, and 80's with original video content that documents a day in history through entertainment, news, commerce and social landmark events that took place in the past. The time based navigation system at the top of the screen allows for deep exploration of twenty-three years worth of content, helpful lists of GetBack picks that are comprised of user interest, and GetBack recommendations and statistical findings. Additionally, the vivid, user-friendly interface is decorated with an abundance of features including GetBack Radio, Then & Now profiles of celebrities, products, musicians and more.

"We're taking our passion for retro pop culture digital with GetBack," states Richard Foos, CEO of Shout Factory! and co-founder of Rhino Records. "For years we've been thinking about how to evolve what we did with physical goods at Rhino and more recently at Shout! Factory, onto the web. We think we've succeeded in creating a really entertaining and interesting pop culture world on the web with GetBack."

Exploration of the bottomless library of content on the site is only one part of the experience that GetBack offers. Customization, blogging, social interaction and commerce are a few of the tools offered that enable members to upgrade their visibility and participation by creating a personalized canvas in the form of a yearbook page; adding their own unique touch through content partners and individual preferences.

Visit http://www.getback.com/ to flashback to the past you love.

Users navigate through GetBack.com through a variety of channels including:

MUSIC: 23 channels of streaming internet radio High quality photos Classic and current music videos Live artist performances Artist overviews Millions of album pages Over 750,000 30 second song samples Sell-thru options for full albums & single tracks from online music retailers Music Partners include: Universal Music Group, Warner Music Group, All Media Guide (Macrovision) and Eagle Rock Entertainment TV/FILM: Breakdown by genre, extensive background/facts of cast, crew & box-office data, movie trailers and TV clips, trivia and image archives to name a few from All Media Guide, ScreenPlay Inc., Netflix and Hulu LIFESTYLE: Fashion, photography, historical facts and figures, comic strips, newspaper archives, past radio interviews and headlines, pinups and others comprised of Getty Images, Newspaper Archive, AP STATS, and Uclick (Doonesbury), and ImageState GAMES: Playable classic console games from Intellivision, arcade and leisure videogames with fun history and facts, sell-thru features, personal arcade library and more to come. ABOUT GETBACK MEDIA

Based in Los Angeles, California, GetBack Media is a broadband entertainment community, and pop culture marketplace that provides social networking around premium media content. GetBack is geared around media from years past with a strong editorial treatment to guide users through a rich and deep media archive experience. GetBack is a "feel good" environment of content, interactivity, community, and commerce connected to happy memories. GetBack Media was created by the founders of Rhino Records, Shout Factory! and digital media veterans from IFILM, MTV Networks, and the media-focused venture capital firm, Beringea.

ABOUT SHOUT! FACTORY

Shout! Factory is a diversified entertainment company devoted to producing, uncovering and revitalizing the very best of pop culture. Founders Richard Foos, Bob Emmer and Garson Foos have spent their careers sharing their music, television and film faves with discerning consumers the world over. Shout! Factory's DVD offerings serve up classic, contemporary and cult TV series, riveting sports programs, live music, animation and documentaries in lavish packages crammed with extras. The company's audio catalogue boasts GRAMMY(R)-nominated boxed sets, new releases from storied artists, lovingly assembled album reissues and indispensable "best of" compilations. These riches are the result of a creative acquisitions mandate that has established the company as a hotbed of cultural preservation and commercial reinvention. Shout! Factory is venture-backed by Beringea and based in Santa Monica, CA.

GetBack Media

CONTACT: Jodi Lederman of WKT PR, +1-310-205-0618, jodil@wktpr.com forGetBack Media; or Tom Chen of Shout! Factory, +1-310-979-5602,tchen@shoutfactory.com

Web site: http://www.getback.com/http://www.shoutfactory.com/http://www.gettyimages.com/http://www.screenplayinc.com/

Source: PRNewswire

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