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CityVoter CEO Josh Walker to Speak at 'Digital Hollywood' About Social Media and the Future of Advertising

Posted on: Monday, 28 April 2008, 09:00 CDT

BOSTON, April 28 /PRNewswire/ -- CityVoter, Inc., developer of exclusive, online interactive guides for leading media companies and premier online destinations for consumers to discover the best local businesses, today announced that CEO Josh Walker has been invited to speak at "Digital Hollywood," May 5-8 in Los Angeles, on the subject of social media as it relates to advertising.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070628/NETH083 )

Walker will participate in a panel on May 8 titled, "Social Networks - The Future of Advertising, Marketing and Brand Building." He and other panelists will examine the marketing opportunities and challenges presented by social media platforms and consumer usage of these platforms.

"Web 2.0 trends, including social media and social search are changing the way consumers interact with brands and local businesses," said Walker. "I look forward to sharing the CityVoter perspective at Digital Hollywood on how traditional media companies can leverage social media to engage their local audiences."

CityVoter works with traditional media companies -- television, radio and newspapers -- to increase the value and relevance of their online assets and extend their brands to online platforms. This is accomplished through CityVoter's partner-branded online guides and contests that enable media companies to increase digital advertising sales, grow online audience and sharpen their competitive edge with unique, hyper-local content. Each partner-branded metro guide launches with a contest in which consumers browse, vote for, comment on, and nominate their favorite local businesses. The result is an information-rich, trusted online resource that consumers consult before making local buying decisions.

Digital Hollywood is the premier entertainment and technology conference. For information about the event, visit http://www.digitalhollywood.com/.

About CityVoter, Inc.

Founded in 2005, CityVoter, Inc. helps consumers find the best local businesses in their cities. Millions of locals visit CityVoter.com and its partner-branded metro guides daily to search, nominate, vote for, and comment on their favorite businesses. CityVoter builds its image-based metro guides for major media companies like Fox Interactive Media, McGraw-Hill Broadcasting, Hearst-Argyle Television, Post-Newsweek Stations and Gazette Communications, to enhance the local relevancy of their websites and strengthen their relationships with their local communities. These guides are the premier destinations for local commercial content, featuring descriptions, photos, videos, maps, and customer comments about the top local businesses. Each partner-branded metro guide features a contest to discover the best local businesses, as chosen by the local community. Rich photo galleries give visitors a storefront view of local shops, bars, food, products, clothing and more. The CityVoter.com destination site provides valuable answers to consumer-posted questions that enable visitors to weigh in with their choices for the best their city has to offer. To learn more, visit http://www.cityvoterinc.com/ or http://www.cityvoter.com/.

Media Contact: Eileen Pacheco 781-556-1026 eileen@tango-group.com

Available Topic Expert(s): For information on the listed expert(s), click appropriate link. Joshua Walker https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=64978

CityVoter, Inc.

CONTACT: Eileen Pacheco for CityVoter, Inc., +1-781-556-1026,eileen@tango-group.com

Web site: http://www.cityvoterinc.com/http://www.digitalhollywood.com/http://www.cityvoter.com/

Source: PRNewswire

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