AOL Announces CNBC As A Primary Content Provider For New AOL Money & Finance Video Site
Posted on: Tuesday, 20 May 2008, 09:00 CDT
AOL and CNBC announced today that CNBC, First in Business Worldwide, will provide multi-media content to the newly launched AOL Money & Finance video site, http://money.aol.com/videos, and across the AOL Money & Finance site, http://money.aol.com. CNBC will offer business analysis and actionable investor information throughout the day for AOL users.
The AOL Money & Finance video site is a uniquely comprehensive Web-wide aggregated financial video experience, powered by Truveo's video search, and also includes videos from a growing list of content partners. Users can also access CNBC content through AOL Video, http://video.aol.com, as well as AOL's video search destination, Truveo.com, http://www.truveo.com, and browse among relevant financial topics to watch what they want on demand.
As a result of the relationship, advertisers will now have the ability to reach a unique audience of business decision makers across CNBC TV, CNBC.com and AOL as part of a single campaign.
"CNBC video on AOL Money & Finance offers a meaningful addition to our efforts to provide consumers the most current and comprehensive financial news and information," said Marty Moe, Senior Vice President, AOL Money & Finance, News, Sports, Weblogs, and KOL. "This collaboration benefits our fast-growing base of consumers who can now search, browse, and watch what they want on demand, as well as advertisers who want to reach consumers who are focused on money and investing."
"We are excited to add AOL as a leading platform to distribute fast, accurate, actionable and unbiased business and investing information," said Mark Hoffman, President, CNBC. "This partnership will also further our ability to provide customized advertising solutions to our global client base."
AOL Money & Finance has more than 15.2 million unique visitors per month is the No. 1 business site in terms of page views.*
* comScore Media Metrix, April 2008
About AOL
AOL is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs one of the largest Internet access businesses in the U.S., and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc., AOL LLC and its subsidiaries have operations in the U.S., Europe, Canada and Asia. Learn more at AOL.com.
About CNBC
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to approximately 400 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5:00 a.m.-7:00 p.m. ET) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing www.cnbc.com.
Members of the media can receive more information about CNBC and its programming on the NBC Universal Media Village Web site at http://nbcumv.com/cnbc/.
Source: Business Wire
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